Everyone’s situation may be different as we confront the challenges around the COVID-19 Coronavirus pandemic.
Our hearts go out to those who have lost their jobs. Not in their wildest dreams would some Australians had envisaged a few weeks ago they would be lined up outside Centrelink offices seeking help to survive. At Taurus, I have re-engineered to keep my team in their jobs.
Then we have the valiant efforts of our health workers who are doing everything in their power to keep us healthy and safe. “We really are all in this together.”
It can be heavy going as we listen to the hour by hour news reports from here and abroad that detail not only the Coronavirus carnage but the stringent changes Governments around the world are imposing on people to hopefully contain the spread of the virus and bring it under control and determine the source of outbreaks to contain them.
While our own Prime Minister, Scott Morrison, has led the way in outlining the “battle plans” he has also given us hope that we will get through this crisis and, as he describes it, crosses the bridge, as we return to the Australian way of life.
We need to stay mentally strong. Beyond Blue reminds us that while it is reasonable for people to be concerned about the outbreak of the Coronavirus pandemic we should try to remember that medical, scientific and public health experts around the world are working hard to contain the virus, treat those affected and develop a vaccine as quickly as possible.
Let’s not drop the ball. Especially when it comes to businesses that are still able to operate under difficult circumstances. Communication is a rich and valuable tool in these testing times. Companies need to be providing regular updates to their partners, customers, friends and of course, their staff.
Circumstances are changing constantly and we need to reassure these people of any change; rather than letting them interpret, or in some cases misinterpret, a situation. Let’s work together to not have “false news’’ and set expectations as best we can, as things change.
The Taurus team has the skills and professional know-how to keep the updates flowing to ensure communication remains not only a top priority but a key strength in this fight against the COVID-19 coronavirus pandemic. DON’T HESITATE TO CONTACT US FOR HELP WITH YOUR COMMUNICATION NEEDS.
Sharon Williams, Founder & CEO, Taurus Marketing