Online Brand Reputation Management
TaurusEngage advises you on every aspect of your social media presence, what you should be doing, what works and what to steer clear of.
If you are in business, whether you realise it or not your brand is being discussed, reviewed and communicated online through social networks 24/7. It’s better to be at the social media table than ‘not invited at all’ and we can show you how.
We have global real-world customer examples to reference – examples that had a real effect on business – from individuals to NFP’s, B2B and B2C corporates and major ASX listed companies.
Who can we help?
- Forward thinking companies
- Board Directors and CEO’s
- CFO’s and Risk Managers
- Marketing and Public Affairs Directors
- Families and teens
- Anyone who uses social media!
Client Services Outcome
The Taurus team was able to exceed Edwin’s expectations diversifying his media reach to include publications outside the music press.
By the end of the 6-month PR project, GiggedIn had been featured in major consumer publications such as The Huffington Post and The Collective, tech/media publications such as Download This Show, start-up publications including Dynamic Business and mainline business publications such as The Daily Telegraph.
Ultimately, Taurus exposed GiggedIn to over 22 million people through a strategic PR push. Edwin had no hesitation in continuing with Taurus as his preferred PR agency and renewing his contract with the knowledge that the Taurus team would strive to smash his expectations out of the park.
TaurusEngage™ – social media intelligence and engagement
We cut through the hype and jargon and show you how to define an appropriate strategy and utilise social media tools to fulfil your business objectives. TaurusEngage™ helps you put a strategy and tactical plan around your social media monitoring, reputation management and engagement.
“Posting on social media sites is like a tattoo, it has far reaching consequences.” Sharon Williams, Founder & CEO, Taurus
TaurusProfile™ – personal brand and brand risk management online
As a leader, whether you realise it or not your personal brand is being discussed, reviewed and communicated online through social networks which means in this new decade, taking responsibility for your social media presence is a ‘must do’ rather than a ‘nice to have’.
Social media enables your staff, prospects, customers, influencers and competitors to drive comment and access information about your brand anywhere, anytime, anyplace. So, as a leader, taking responsibility for your social media presence is vital to the overall image of your personal brand, your staff and your company. We believe it is better to be ‘at the table’ than ‘not invited at all’!
We are so serious about this, we have pioneered TaurusSafeOnline© which is our purpose built employee social media policy.
Feedback from our Clients
Aussiepay, Managing Director, Dean Morelli“When Workchoices legislation was as its most topical, Aussiepay appeared in the media 23 times, including four interviews in The Australian Financial Review over the course of eight days.”
KAZ Group, Managing Director, Peter Kazacos“The Taurus team are very professional, totally reliable, do what they say they will and come up with great ideas. At every point of contact and at every level, whether by phone or in person, the Taurus team display the highest standards of professionalism, politeness and customer awareness. We trust them completely and can relax in the knowledge we have a reliable business partner.”
Small Business & Regional Development, Executive Director, Enterprise, Michael Cullen"Your involvement as a speaker this year has greatly contributed to this success of the program and I would like to take this opportunity to thank you personally for your time and effort in putting together your presentation. We look forward to working with you again in the future."
Esker Software, Former Marketing Co-ordinator, Anna Mascarello“While I worked with Taurus, they acted as my virtual marketing team. They played a vital role in Esker’s business – using their marketing experience to support the sales objectives of our company. The team at Taurus are strong on execution – delivering sales tools, case studies, press coverage and trade show support – as well as offering practical consultancy. I really valued their advice and opinion! I have to cover multiple tasks in my job. Taurus introduced both the processes and the content to make me a success.”
KAZ Group, Managing Director, Peter Kazacos"For me, the main benefit I’ve found is that Taurus raised our profile and helped us become recognized as a brand. With the publicity generated we’ve received recognition in the marketplace, improved our image to staff, customers and suppliers and collected a large number of referrals."
PACT Global, Director, Colin Morris“We were covered in The Australian, the Financial Review, the Rust Report and Computer Daily News. The exposure was excellent and generated a lot of feedback.”
Miller Heima, GM, Martin Sparkes“Sharon recently spoke at our annual Sales Performance Summit around Social media and “A New Age for Sales”. She is clearly an expert in this field and spoke passionately about the subject which is certainly still new to Sales People in a complex B2B sales environment. Her presentation opened many eyes to what sales people could, and should be doing more of. An incredible number of participants commented after the session they will update their LinkedIn profile first thing tomorrow! I hope they do, meaning Sharon helped make a behavioural change.”
Trans-Tasman Business Circle, CEO, John Weiss“Sharon in particular reaches out into new media, into new areas in which she integrates and links back to all of her clients, so I found it a very wide and embracing approach to the mission that we’re on, which is to make a name.”
Insentra, CEO, Ronnie Altit"I was skeptical that getting a PR firm on board would help Insentra's brand but Taurus completely turned that around for me."
Napoleon Perdis, Emanuel Perdis“Taurus is very well connected in terms of the necessary talent they need to complement their skills base and the people they bring in. Overall I’d rate the TaurusProfile and Taurus Engage services a nine out of ten."