Online Brand Reputation Management
TaurusEngage advises you on every aspect of your social media presence, what you should be doing, what works and what to steer clear of.
If you are in business, whether you realise it or not your brand is being discussed, reviewed and communicated online through social networks 24/7. It’s better to be at the social media table than ‘not invited at all’ and we can show you how.
We have global real-world customer examples to reference – examples that had a real effect on business – from individuals to NFP’s, B2B and B2C corporates and major ASX listed companies.
Who can we help?
- Forward thinking companies
- Board Directors and CEO’s
- CFO’s and Risk Managers
- Marketing and Public Affairs Directors
- Families and teens
- Anyone who uses social media!
Client Services Outcome
The Taurus team was able to exceed Edwin’s expectations diversifying his media reach to include publications outside the music press.
By the end of the 6-month PR project, GiggedIn had been featured in major consumer publications such as The Huffington Post and The Collective, tech/media publications such as Download This Show, start-up publications including Dynamic Business and mainline business publications such as The Daily Telegraph.
Ultimately, Taurus exposed GiggedIn to over 22 million people through a strategic PR push. Edwin had no hesitation in continuing with Taurus as his preferred PR agency and renewing his contract with the knowledge that the Taurus team would strive to smash his expectations out of the park.
TaurusEngage™ – social media intelligence and engagement
We cut through the hype and jargon and show you how to define an appropriate strategy and utilise social media tools to fulfil your business objectives. TaurusEngage™ helps you put a strategy and tactical plan around your social media monitoring, reputation management and engagement.
“Posting on social media sites is like a tattoo, it has far reaching consequences.” Sharon Williams, Founder & CEO, Taurus
TaurusProfile™ – personal brand and brand risk management online
As a leader, whether you realise it or not your personal brand is being discussed, reviewed and communicated online through social networks which means in this new decade, taking responsibility for your social media presence is a ‘must do’ rather than a ‘nice to have’.
Social media enables your staff, prospects, customers, influencers and competitors to drive comment and access information about your brand anywhere, anytime, anyplace. So, as a leader, taking responsibility for your social media presence is vital to the overall image of your personal brand, your staff and your company. We believe it is better to be ‘at the table’ than ‘not invited at all’!
We are so serious about this, we have pioneered TaurusSafeOnline© which is our purpose built employee social media policy.
Feedback from our Clients
Maxon Australia, Director, Dana Baggetto“Once we’re in a magazine the exposure and word of mouth kicks in and sales climb.”
Doughlish“I didn’t have any reference point in what to expect – hesitant to go ahead because we felt we could it ourselves or at least try and reach out different media outlet and try and get info and product across. But Having said that we’re really happy we went with Taurus, because of what’s come out of it such high-quality articles, very well written and big media publications we are super happy with it is super aligned with our target market. And we definitely wouldn’t have been able to get that kind of quality ourselves.”
Zone Labs, a Check Point Company, International Public Relations Manager, Ally Zwahlen"Taurus looks at the whole spectrum of marketing across the business and comes up with ideas outside the usual PR boundaries. You don’t get this from a pure PR agency, and it’s certainly not common in the US."
Avocent, Marketing Director, Brendan Walsh“The team at Taurus really did a very good job for Avocent. I was very pleased with the way they handled the account. Sharon has fundamental ideals which are reflected by her staff. Taurus is a very professional operation.”
MPower, Managing Director, Paul Sharp“The work we did with Taurus in strengthening our brand, was a key reason to MPower being awarded a major project in a new market in engineering excellence.”
KAZ Group, Managing Director, Peter Kazacos"Taurus worked with us on a broad range of projects including brochures and collateral, research and development of corporate case studies, copywriting and PR. Their PR expertise keeps the KAZ name at the forefront of business news. The tailored approach they use to put out a press release means we get excellent results time after time. The Taurus team are highly experienced with extensive industry knowledge and are a delight to work with."
Former KAZ Computer Services Ltd, Marketing Executive, Marnie Withers"Taurus work with us on a broad range of projects including brochures and collateral, research and development of corporate case studies, copywriting and PR. Their PR expertise keeps the KAZ name at the forefront of business news. The tailored approach they use to put out a press release means we get excellent coverage time after time. The Taurus team are highly experienced with extensive industry knowledge and are a delight to work with."
Napoleon Perdis, Emanuel Perdis"The Taurus Team are a pleasure to deal with. They are fast, effective and single-mindedly focused on deliverables. One of the most respectable Publicists I have ever met. It is a pleasure to do business with her & Taurus.”
Bible Society CEO, Daniel Willis“We saw Taurus as an extension of our own team. The constant communication was superb and out working relationship was a pleasure. The overall return on investment was fantastic.”
Former KAZ Group, General Manager, Marketing & Communications, Kevin Ryder"Taurus are our right hand when it comes to PR and Marketing Services. With Taurus we have the dedicated services of senior PR professionals with close media relationships. I know that at any time I can call Taurus and get high level strategic PR advice from experts. The team are highly responsive and totally dependable. Working with Taurus has helped us mature our entire PR approach."