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Corporate Branding

At Taurus we work with you to determine the best ‘look’ for your business. We start by identifying your business’ key messages and values. We then develop a logo, brand image and style guide for your company to reinforce its core values and to create brand awareness in the most memorable way possible.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate and slick reflecting modern cutting edge style as well as your business objectives. We are passionate about design that ‘cuts through’ to serve, promote and build your business.

From logos, to website, online and interactive, newsletters, brochures, adverts, case studies, sales promotion, style guides, packaging, and office layout – we have designers in-house to help you get the best results.

See an example of our work. 

The benefits of great branding

Strong branding helps you:

  • Cement your credibility and position in the market
  • Connect with customers and prospects on a personal level
  • Motivate prospects to do business with you
  • Create a loyal customer base
  • Gain or retain competitive advantage in a fast moving market
  • Increase the impact of your brand
  • Reinforces your own sense of ‘culture’ and corporate identity
  • Attract new staff

Need to shout your brand from the rooftops and get the phones ringing?
Advertising can be powerful – if it cuts through all the clutter.

Taurus are experts at producing engaging and slick advertising that cuts through to ensure your brand becomes top of mind in your potential customers eyes.

Whether it’s brand advertising you’re after or a more direct response style of advertisement to get your phones ringing, Taurus are experienced in providing ads on spec for a variety of different publications, as well as online advertising.

We can also assist you with the copy writing of your advertisement to ensure maximum cut through.

Websites

Websites that meet business goals excite us. Working closely with you, we start by reviewing your existing online presence and identifying your key online audiences. Employing our in-house expertise and tools such as design, content strategies, marketing expertise and SEO advice, we assure an increased awareness of your business.

Taurus offers:

  • The latest technologies
  • World class interface design
  • Traffic reporting and analytics on how people find your  site and where they’re coming from
  • Advanced search engine optimisation methods
  • Easy self managed web site content
  • Online marketing strategy consultation

Online Marketing

To ensure the greatest success in the online sphere, Taurus offers integrated campaigns to make sure your business is effectively communicating with its online audiences.

We can help you with:

  • Search Engine Marketing (SEM)
  • Online newsletter / database sign up
  • Online advertising
  • Promotions, integrated campaigns and competitions
  • Sticky content (forums, blogs, polls)
  • Viral content (Games ‘challenge a friend’), fun stuff (humorous content)

Great design builds brands. The Taurus style from our award-winning design team is clean, smart, corporate and slick reflecting modern cutting edge style as well as meeting business growth objectives. We work with you to determine the best ‘look’ for your business and start by identifying your key messages and values. We then develop a logo, brand, digital image and style guide. We are passionate about design that ‘’cuts through’’ to serve, promote and build your business in the most memorable way possible.

Feedback from our Clients

Australian Businesswomen’s Network, National General Manager, Suzi Dafnis

“Sharon Williams presented at the 8th Annual Businesswomen’s Seminar & Expo Day in August 2005 inspiring delegates with her passion for practical Marketing and PR solutions for small to medium sized businesses. Delegates commented that Sharon’s presentation was one of the experiences from the day that they valued most, in particular her enthusiasm, professionalism and expertise. They wanted to hear more from her. IT has been an honour to have Sharon as part of our annual conference and I hope that we have the opportunity to work together again.”
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TrustDefender, CEO, Ted Egan

“I was looking for a firm that would work with me as part of my own team as an extension of what I needed within my own company as I grew. I think that with Taurus they actually grow on you more than anything and everyone becomes part of the family, so to us they’re an extension of our company.”
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Maxon Australia, Director, Dana Baggetto

“Once we’re in a magazine the exposure and word of mouth kicks in and sales climb.”
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Former Stellar Group General Manager Sales, Scott Deane

“The Taurus plan was a practical document that still gets used today. It set the framework for our way forward and now our own marketing team are running with it.”
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Osteoporosis Australia, CEO, Judy Stenmark

"We initially retained Taurus to manage press relations and secure Joan Collins as guest of honour for our annual fundraiser the ‘Bone Ball’. As a Not For Profit (NFP) organisation, value for money and results are of utmost importance to us as we have to justify every cent we spend, so we really appreciated the extra effort Taurus delivered. We find Taurus Marketing innovative, efficient and they possess an appropriate sense of urgency to progress projects. The team are always on hand and respond immediately and effectively to our requests. The work they produce is of a consistently high standard and Taurus is always willing to go beyond the call of duty to get the job done. Above all Taurus is friendly and approachable which makes working with them an easy, productive and enjoyable experience."
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KAZ Group, Managing Director, Peter Kazacos

"Taurus worked with us on a broad range of projects including brochures and collateral, research and development of corporate case studies, copywriting and PR. Their PR expertise keeps the KAZ name at the forefront of business news. The tailored approach they use to put out a press release means we get excellent results time after time. The Taurus team are highly experienced with extensive industry knowledge and are a delight to work with."
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Insentra, CEO, Ronnie Altit

"From start-to-finish we had open communication with Taurus, they understood us and the tech industry, and the Taurus team worked diligently from the get go. As a result, in a month, we got great press coverage where our brand was exposed to new audiences we otherwise wouldn't have reached."
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Connixon, Head of Strategy and Corporate Development , Catherine Reynolds

“Sharon is the absolute heart of Taurus and the things that Sharon holds dear, being relationships and the networks and the connections that she has, and is extremely successful at maintaining, that really forms the core of the Taurus organisation and anyone who is working at Taurus becomes part of that network.”
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Bible Society CEO, Daniel Willis

“Both Taurus’ team and our team here at Bible Society worked hand in glove, daily, to bring about the overall objectives. It’s been a very good relationship. We rolled out a daily program on Twitter to engage people and we picked up a Facebook fan following, and again we looked at feeding that daily with comments and information so that people could respond to the campaign. As a result of that, today we’ve got something like 25,000 regular users on that Facebook page and they constantly engage with the ongoing aspects of Jesus – All About Life.”
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ConnXion, CEO, David Colvin

“Taurus has a genuine focus on its client’s success, which builds trust between you. They are big about results.”
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