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Corporate Branding

At Taurus we work with you to determine the best ‘look’ for your business. We start by identifying your business’ key messages and values. We then develop a logo, brand image and style guide for your company to reinforce its core values and to create brand awareness in the most memorable way possible.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate and slick reflecting modern cutting edge style as well as your business objectives. We are passionate about design that ‘cuts through’ to serve, promote and build your business.

From logos, to website, online and interactive, newsletters, brochures, adverts, case studies, sales promotion, style guides, packaging, and office layout – we have designers in-house to help you get the best results.

See an example of our work. 

The benefits of great branding

Strong branding helps you:

  • Cement your credibility and position in the market
  • Connect with customers and prospects on a personal level
  • Motivate prospects to do business with you
  • Create a loyal customer base
  • Gain or retain competitive advantage in a fast moving market
  • Increase the impact of your brand
  • Reinforces your own sense of ‘culture’ and corporate identity
  • Attract new staff

Need to shout your brand from the rooftops and get the phones ringing?
Advertising can be powerful – if it cuts through all the clutter.

Taurus are experts at producing engaging and slick advertising that cuts through to ensure your brand becomes top of mind in your potential customers eyes.

Whether it’s brand advertising you’re after or a more direct response style of advertisement to get your phones ringing, Taurus are experienced in providing ads on spec for a variety of different publications, as well as online advertising.

We can also assist you with the copy writing of your advertisement to ensure maximum cut through.

Websites

Websites that meet business goals excite us. Working closely with you, we start by reviewing your existing online presence and identifying your key online audiences. Employing our in-house expertise and tools such as design, content strategies, marketing expertise and SEO advice, we assure an increased awareness of your business.

Taurus offers:

  • The latest technologies
  • World class interface design
  • Traffic reporting and analytics on how people find your  site and where they’re coming from
  • Advanced search engine optimisation methods
  • Easy self managed web site content
  • Online marketing strategy consultation

Online Marketing

To ensure the greatest success in the online sphere, Taurus offers integrated campaigns to make sure your business is effectively communicating with its online audiences.

We can help you with:

  • Search Engine Marketing (SEM)
  • Online newsletter / database sign up
  • Online advertising
  • Promotions, integrated campaigns and competitions
  • Sticky content (forums, blogs, polls)
  • Viral content (Games ‘challenge a friend’), fun stuff (humorous content)

Great design builds brands. The Taurus style from our award-winning design team is clean, smart, corporate and slick reflecting modern cutting edge style as well as meeting business growth objectives. We work with you to determine the best ‘look’ for your business and start by identifying your key messages and values. We then develop a logo, brand, digital image and style guide. We are passionate about design that ‘’cuts through’’ to serve, promote and build your business in the most memorable way possible.

Feedback from our Clients

Connixon, Head of Strategy and Corporate Development , Catherine Reynolds

“Sharon is the absolute heart of Taurus and the things that Sharon holds dear, being relationships and the networks and the connections that she has, and is extremely successful at maintaining, that really forms the core of the Taurus organisation and anyone who is working at Taurus becomes part of that network.”
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Trans-Tasman Business Circle, CEO, John Weiss

“Sharon in particular reaches out into new media, into new areas in which she integrates and links back to all of her clients, so I found it a very wide and embracing approach to the mission that we’re on, which is to make a name.”
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Insentra, CEO, Ronnie Altit

"I was skeptical that getting a PR firm on board would help Insentra's brand but Taurus completely turned that around for me."
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Former Prosperity Advisers, Anne Adams

“Taurus has been a great asset for us to be able to secure media coverage and build connection with industry media in a meaningful way. I have always found the team to be responsive, strategic and to offer advice and ideas when needed. The Taurus team have always been there to assist when we needed it and are supportive during tight deadlines and equally understanding of our internal processes. When we needed encouragement, ideas or prodding to deliver, they were there for us. The relationship has evolved over time to be close and personalised which is rewarding both professionally and personally. Our practice has benefited from the volume and breadth of media exposure of the right sort by working the experienced team at Taurus for over 4 years.”
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Ansarada, Managing Director, Sam Riley

“I only have to look at the way Ansarada is growing- it’s extremely successful and Taurus has played a large part in that.”
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Navigator, Managing Director, Nick Crawley

“Having the Messaging and Positioning report at the early stages of our relationship with Taurus was great. It enabled us to focus exactly where we were now and gave us a clear indication of where we should be heading.”
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MYOB, Chief Strategy Officer , Dominic O’Hanlon

“Sharon in particular, but a number of her staff as well, have helped me in the way I think about the business and the way that I build the brand, not in the way I build the brand for myself personally, but how I build the brand for the company. I think I’ve gained more from Taurus, not by using them to do what I wanted to do, but by listening to what they advice me to do. It’s like if you sit in a room with a business mentor, or a coach or somebody that really has a depth of knowledge in their chosen field, that’s certainly something that Taurus brings to the table and has brought to the table for me throughout the last fifteen years of my career.”
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PACT Global, Director, Colin Morris

“The Taurus team are very impressive. They presented in a positive and encouraging manner with a great deal of confidence. Importantly, Taurus are extremely well connected with the media in our business sector.”
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Zone Labs, a Check Point Company, International Public Relations Manager, Ally Zwahlen

"I work with PR agencies internationally and the best are those that allow the client to feel they are thinking about your business all the time, and are always alert for ways to promote you – they never switch off. This is Taurus."
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Navigator, Managing Director, Nick Crawley

“We utilize the collateral in the reception area of our office to demonstrate our philosophy of professionalism. The suite shows out expertise in a snapshot. Taurus was able to deliver a highly professional, cost effective and efficient sales collateral suite. We have had nothing but positive feedback from clients and prospects that have utilized the sales pack.”
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