Corporate Branding

As we face a new wave of reinvention and the business world continues to evolve, so does the way companies need to market themselves to be most effective in today’s competitive landscape. Branding is critical to stay current on how to advance your company’s brand image to reflect the present needs and changing expectations of customers.

At Taurus we work with you to determine the best ‘look and feel’ for your business. A logo creates the first impression of your organisation and says a lot about your brand. We start by identifying your business’ key messages and core values. We then develop a logo, brand image and style guide for your company to express its corporate culture and reinforce its identity with maximum impact.

TaurusCreative Vertical Purple

Advertising can be powerful – if it cuts through all the clutter.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate, and slick, reflecting modern cuttingedge flair as well as your business objectives. We are passionate about design that cuts through to serve, promote and build your business. 

From logos, to websites, online and interactive, newsletters, webinars, brochures, adverts, case studies, sales promotion, style guides, packaging, and virtual collateral we have in-house designers to help you optimise customer experience and get the best results.

Great design builds brands.

The benefits of great branding

Strong branding helps you:

  • Cement your credibility and position in the market 
  • Connect with customers and prospects on a personal level 
  • Motivate prospects to do business with you 
  • Create a loyal customer base 
  • Gain or retain a competitive advantage in a fast-paced market 
  • Increase the impact and relevancy of your brand 
  • Reinforces your own sense of culture and corporate identity 
  • Attract new talent 

Tycon Plumbing Van

Great Design cuts through

The Taurus style from our award-winning design team is clean, smart, corporate and slick reflecting modern cutting edge style as well as meeting business growth objectives. We work with you to determine the best ‘look’ for your business and start by identifying your key messages and values. We then develop a logo, brand, digital image and style guide. We are passionate about design that ‘’cuts through’’ to serve, promote and build your business in the most memorable way possible.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate, and slick, reflecting modern cuttingedge flair as well as your business objectives. We are passionate about design that cuts through to serve, promote and build your business. 

From logos, to websites, online and interactive, newsletters, webinars, brochures, adverts, case studies, sales promotion, style guides, packaging, and virtual collateral we have in-house designers to help you optimise customer experience and get the best results.

Brycks lawyers advertising 

Advertising

Taurus are experts at producing engaging and impactful advertising that cuts through to ensure your brand becomes top of mind in your potential customer’s eyes. 

Whether it’s brand advertising you’re after or a more direct response style of advertisement to activate incoming enquiries, Taurus is experienced in creating tailored ads for print and online publications.

We can also assist you with the copywriting of your advertisement to ensure maximum cut through.

Websites

Websites that meet business goals excite us. Working closely with you, we start by auditing your existing online presence and identifying your key online audiences. Employing our in-house expertise and tools such as design, content strategies, marketing expertise, and SEO advice, we assure an increased awareness of your business. 

Taurus offers

  • The latest technologies
  • World class interface design
  • Interactive elements for optimal UX
  • Traffic reporting and analytics on how people find your site and where they’re coming from
  • Advanced search engine optimisation methods
  • Easy self-managed website content
  • Online marketing strategy consultation

SW website

Digital Marketing

Digital Marketing

To ensure the greatest success in the online sphere, Taurus offers integrated campaigns to make sure your business is effectively communicating with its online audiences. 

We can help you with

  • Online content creation
  • Search Engine Marketing (SEM)
  • Online newsletter/database sign up
  • Online advertising
  • Promotions, integrated campaigns, and competitions
  • Sticky content (forums, blogs, polls)
  • Viral content (Games ‘challenge a friend’), fun stuff (humorous content)

Feedback from our Clients

Blackmores Ltd, Company Secretary, Cecile Cooper

“Sharon and her team demonstrated an ability to come up to speed quickly with our individual requirements providing tangible results in a very short time frame.”
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Insentra, CEO, Ronnie Altit

"I was skeptical that getting a PR firm on board would help Insentra's brand but Taurus completely turned that around for me."
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Artis Group, CEO & Board Member, Mark Bennett

“Our success at Artis in 2019 is deeply tied to our relationship with Taurus and their contribution to taking our big ideas and plans, and shaping them into a clear set of messages and activities that helped us deliver the results we’ve enjoyed.”
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Former Prosperity Advisers, Anne Adams

“Taurus has been a great asset for us to be able to secure media coverage and build connection with industry media in a meaningful way. I have always found the team to be responsive, strategic and to offer advice and ideas when needed. The Taurus team have always been there to assist when we needed it and are supportive during tight deadlines and equally understanding of our internal processes. When we needed encouragement, ideas or prodding to deliver, they were there for us. The relationship has evolved over time to be close and personalised which is rewarding both professionally and personally. Our practice has benefited from the volume and breadth of media exposure of the right sort by working the experienced team at Taurus for over 4 years.”
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KAZ Computer Services Ltd, Marketing Executive, Marnie Withers

"I have worked with Sharon and the Taurus team for over 15yrs. Her expertise in creating case studies for KAZ, and then Telstra after KAZ was sold, were instrumental in building the KAZ brand for sale from as early as 1995. Taurus created over 30 case studies for me during that time, as well as providing general business, marketing, events, PR and consulting advice to me personally, my Directors and my marketing team. The case study process was smooth and exceeded my expectations in terms of delivery, adherence to deadlines, quality, design and the range and depth of comment Taurus were able to extract from KAZ and Telstra customers with their full permission. I have no concerns that Taurus would be a reliable and competent supplier for Microsoft."
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Maxon Australia, Director, Dana Baggetto

“Once we’re in a magazine the exposure and word of mouth kicks in and sales climb.”
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Esker Software, Managing Director, James Elkington

“Taurus are THE case study experts! Among Esker operations worldwide Australia has the reputation for developing the best case studies – thanks to Taurus.”
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2OPHealth, Director and Psychiatrist, Dr. Frank Chow

“I was uncertain with the business and marketing strategies prior to engaging with Taurus. Through the Taurus Bullseye™ strategy session, I received the marketing strategy proposal that actually doubles up as a business strategy proposal which has been really helpful with my business planning."
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ConnXion, CEO, David Colvin

“It makes sound business sense for a company of our size and needs to work with an agency that offers a broad range of marketing, PR and creative services. I use Taurus as my marketing department.”
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Former Stellar Group General Manager Sales, Scott Deane

“The Taurus plan was a practical document that still gets used today. It set the framework for our way forward and now our own marketing team are running with it.”
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