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Corporate Branding

At Taurus we work with you to determine the best ‘look’ for your business. We start by identifying your business’ key messages and values. We then develop a logo, brand image and style guide for your company to reinforce its core values and to create brand awareness in the most memorable way possible.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate and slick reflecting modern cutting edge style as well as your business objectives. We are passionate about design that ‘cuts through’ to serve, promote and build your business.

From logos, to website, online and interactive, newsletters, brochures, adverts, case studies, sales promotion, style guides, packaging, and office layout – we have designers in-house to help you get the best results.

See an example of our work. 

The benefits of great branding

Strong branding helps you:

  • Cement your credibility and position in the market
  • Connect with customers and prospects on a personal level
  • Motivate prospects to do business with you
  • Create a loyal customer base
  • Gain or retain competitive advantage in a fast moving market
  • Increase the impact of your brand
  • Reinforces your own sense of ‘culture’ and corporate identity
  • Attract new staff

Need to shout your brand from the rooftops and get the phones ringing?
Advertising can be powerful – if it cuts through all the clutter.

Taurus are experts at producing engaging and slick advertising that cuts through to ensure your brand becomes top of mind in your potential customers eyes.

Whether it’s brand advertising you’re after or a more direct response style of advertisement to get your phones ringing, Taurus are experienced in providing ads on spec for a variety of different publications, as well as online advertising.

We can also assist you with the copy writing of your advertisement to ensure maximum cut through.

Websites

Websites that meet business goals excite us. Working closely with you, we start by reviewing your existing online presence and identifying your key online audiences. Employing our in-house expertise and tools such as design, content strategies, marketing expertise and SEO advice, we assure an increased awareness of your business.

Taurus offers:

  • The latest technologies
  • World class interface design
  • Traffic reporting and analytics on how people find your  site and where they’re coming from
  • Advanced search engine optimisation methods
  • Easy self managed web site content
  • Online marketing strategy consultation

Online Marketing

To ensure the greatest success in the online sphere, Taurus offers integrated campaigns to make sure your business is effectively communicating with its online audiences.

We can help you with:

  • Search Engine Marketing (SEM)
  • Online newsletter / database sign up
  • Online advertising
  • Promotions, integrated campaigns and competitions
  • Sticky content (forums, blogs, polls)
  • Viral content (Games ‘challenge a friend’), fun stuff (humorous content)

Great design builds brands. The Taurus style from our award-winning design team is clean, smart, corporate and slick reflecting modern cutting edge style as well as meeting business growth objectives. We work with you to determine the best ‘look’ for your business and start by identifying your key messages and values. We then develop a logo, brand, digital image and style guide. We are passionate about design that ‘’cuts through’’ to serve, promote and build your business in the most memorable way possible.

Feedback from our Clients

Osteoporosis Australia, CEO, Judy Stenmark

"We initially retained Taurus to manage press relations and secure Joan Collins as guest of honour for our annual fundraiser the ‘Bone Ball’. As a Not For Profit (NFP) organisation, value for money and results are of utmost importance to us as we have to justify every cent we spend, so we really appreciated the extra effort Taurus delivered. We find Taurus Marketing innovative, efficient and they possess an appropriate sense of urgency to progress projects. The team are always on hand and respond immediately and effectively to our requests. The work they produce is of a consistently high standard and Taurus is always willing to go beyond the call of duty to get the job done. Above all Taurus is friendly and approachable which makes working with them an easy, productive and enjoyable experience."
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KAZ Group, Managing Director, Peter Kazacos

"Taurus worked with us on a broad range of projects including brochures and collateral, research and development of corporate case studies, copywriting and PR. Their PR expertise keeps the KAZ name at the forefront of business news. The tailored approach they use to put out a press release means we get excellent results time after time. The Taurus team are highly experienced with extensive industry knowledge and are a delight to work with."
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Maxon Australia, Director, Dana Baggetto

“Once we’re in a magazine the exposure and word of mouth kicks in and sales climb.”
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Esker Software, Managing Director, James Elkington

“Taurus are THE case study experts! Among Esker operations worldwide Australia has the reputation for developing the best case studies – thanks to Taurus.”
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TrustDefender, CEO, Ted Egan

“I was looking for a firm that would work with me as part of my own team as an extension of what I needed within my own company as I grew. I think that with Taurus they actually grow on you more than anything and everyone becomes part of the family, so to us they’re an extension of our company.”
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WebCentral, Manager of Corporate Communications, Monique Roberts

“As a team, Taurus and WebCentral punch well above our weight! With Taurus, we’ve never been just another client. They work tirelessly to bring us the best opportunities and always have our interests at heart. I’m thrilled with the help and results we get from Taurus.” From day one Taurus came 100% on board behind WebCentral’s objectives and strategy. We are a fast-growing company so the top tier coverage we’re getting in media like The Australian’s IT section is important to us in the market, and proves our messages are relevant. Working with Taurus has completely changed my previous perceptions of just what an agency can do for us.”
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Doughlish

“Yes 100% if I was in the same position I would do the exact same thing again. I’d definitely recommend it to others and if I was to do something else (create another business) I would go down the same or very similar path again for sure. We’re definitely really happy with how it all came out and what result it got us.”
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KAZ Group, General Manager, Marketing & Communications, Kevin Ryder

"With Taurus we have the dedicated services of senior PR professionals with close media relationships. I know that at any time I can call Taurus and get high-level strategic PR advice from experts. Working with Taurus has helped us mature our entire PR approach."
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Bible Society CEO, Daniel Willis

“Both Taurus’ team and our team here at Bible Society worked hand in glove, daily, to bring about the overall objectives. It’s been a very good relationship. We rolled out a daily program on Twitter to engage people and we picked up a Facebook fan following, and again we looked at feeding that daily with comments and information so that people could respond to the campaign. As a result of that, today we’ve got something like 25,000 regular users on that Facebook page and they constantly engage with the ongoing aspects of Jesus – All About Life.”
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ConnXion, CEO, David Colvin

“Taurus has taken our coverage to the consistently high level we needed to reach decision-makers. We’re now in the top business media, including The Financial Review and The Australian.”
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