Corporate Branding

As we face a new wave of reinvention and the business world continues to evolve, so does the way companies need to market themselves to be most effective in today’s competitive landscape. Branding is critical to stay current on how to advance your company’s brand image to reflect the present needs and changing expectations of customers.

At Taurus we work with you to determine the best ‘look and feel’ for your business. A logo creates the first impression of your organisation and says a lot about your brand. We start by identifying your business’ key messages and core values. We then develop a logo, brand image and style guide for your company to express its corporate culture and reinforce its identity with maximum impact.

 

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Advertising can be powerful – if it cuts through all the clutter.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate, and slick, reflecting modern cuttingedge flair as well as your business objectives. We are passionate about design that cuts through to serve, promote and build your business. 

From logos, to websites, online and interactive, newsletters, webinars, brochures, adverts, case studies, sales promotion, style guides, packaging, and virtual collateral we have in-house designers to help you optimise customer experience and get the best results.

Great design builds brands.

The benefits of great branding

Strong branding helps you:

  • Cement your credibility and position in the market 
  • Connect with customers and prospects on a personal level 
  • Motivate prospects to do business with you 
  • Create a loyal customer base 
  • Gain or retain a competitive advantage in a fast-paced market 
  • Increase the impact and relevancy of your brand 
  • Reinforces your own sense of culture and corporate identity 
  • Attract new talent 

Tycon Plumbing Van

Great Design cuts through

The Taurus style from our award-winning design team is clean, smart, corporate and slick reflecting modern cutting edge style as well as meeting business growth objectives. We work with you to determine the best ‘look’ for your business and start by identifying your key messages and values. We then develop a logo, brand, digital image and style guide. We are passionate about design that ‘’cuts through’’ to serve, promote and build your business in the most memorable way possible.

Corporate Identity

Great design builds brands. The Taurus style is clean, corporate, and slick, reflecting modern cuttingedge flair as well as your business objectives. We are passionate about design that cuts through to serve, promote and build your business. 

From logos, to websites, online and interactive, newsletters, webinars, brochures, adverts, case studies, sales promotion, style guides, packaging, and virtual collateral we have in-house designers to help you optimise customer experience and get the best results.

Brycks lawyers advertising 

Advertising

Taurus are experts at producing engaging and impactful advertising that cuts through to ensure your brand becomes top of mind in your potential customer’s eyes. 

Whether it’s brand advertising you’re after or a more direct response style of advertisement to activate incoming enquiries, Taurus is experienced in creating tailored ads for print and online publications.

We can also assist you with the copywriting of your advertisement to ensure maximum cut through.

Websites

Websites that meet business goals excite us. Working closely with you, we start by auditing your existing online presence and identifying your key online audiences. Employing our in-house expertise and tools such as design, content strategies, marketing expertise, and SEO advice, we assure an increased awareness of your business. 

Taurus offers

  • The latest technologies
  • World class interface design
  • Interactive elements for optimal UX
  • Traffic reporting and analytics on how people find your site and where they’re coming from
  • Advanced search engine optimisation methods
  • Easy self-managed website content
  • Online marketing strategy consultation

SW website

Digital Marketing

Digital Marketing

To ensure the greatest success in the online sphere, Taurus offers integrated campaigns to make sure your business is effectively communicating with its online audiences. 

We can help you with

  • Online content creation
  • Search Engine Marketing (SEM)
  • Online newsletter/database sign up
  • Online advertising
  • Promotions, integrated campaigns, and competitions
  • Sticky content (forums, blogs, polls)
  • Viral content (Games ‘challenge a friend’), fun stuff (humorous content)

Feedback from our Clients

Exhibition Supplier, Ben Russell

“I have worked with Taurus on numerous display and exhibition jobs over the last five years. All with great results for our customers! In the display industry deadlines are always crucial (the show will not wait!). Despite the pressures that these deadlines add to the task at hand, I have not once seen Taurus let their customer down, but rather always willing and able to take control of the situation. They are always cheerful and a pleasure to deal with.”
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Head of Marketing, Sentral Education, Yusuf Pingar

"Regular reporting and value-added feedback on each aspect of the PR program was provided throughout and expectations were well managed. The Taurus team is friendly, approachable and professional and this makes it easy for a client to share ideas, challenge norms and explore the best ways of getting results in a competitive market. Sentral wasn’t big on PR but Taurus has definitely provided us with the right platform; as our trusted PR partner, I feel confident in our PR journey with Taurus and we’ve already started seeing results.”
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ConnXion, CEO, David Colvin

“Taurus has a genuine focus on its client’s success, which builds trust between you. They are big about results.”
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MPower, Managing Director, Paul Sharp

“The Taurus team listened, heard us, formed their opinions, were very professional and delivered what they said they would deliver. It was this project that resulted in the step change in revenue in excess of 20% over a year and half since the re-branding exercise.”
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Datacom, Business Development Manager, Frank Mastronardo

"Before Taurus, we weren’t even on the media’s radar; now we have a steady stream of coverage."
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Stellar Group, General Manager Sales, Scott Deane

"We went to Taurus for PR, but in doing so, ended up with so much more- a new strategic process for our product and service offering. Internally we were very happy with the approach and saw great possibilities with it."
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TeleWare Australia and New Zealand, General Manager, Mike Blanchard

"We don't sell direct so we were an unknown brand in the market. We had spent a lot of money supporting our channel's branding to the point where one of the channel was bought by Telstra. We decided to position Teleware independently from the channel, but it was no good relying on advertising to achieve this. We needed a PR agency that was local and we chose Taurus to educate the market in a cost-effective way."
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Doughlish

“Yes 100% if I was in the same position I would do the exact same thing again. I’d definitely recommend it to others and if I was to do something else (create another business) I would go down the same or very similar path again for sure. We’re definitely really happy with how it all came out and what result it got us.”
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TeleWare Australia & New Zealand, Managing Director, Mike Blanchard

"Absolutely outstanding! Taurus have got the market completely wired. In our first month we got a page in The Australian and that has culminated in the front cover of Voice & Data. We couldn't have picked a better agency for PR. Taurus and the woman behind the organisation - I trust implicitly with my business!"
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Partner, Cor Cordis, Alan Walker

“The performance of the Taurus team was excellent, they were very responsive, knowledgeable, professional and gave the impression that they were dedicating a lot of time and effort to the engagement.”
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