Our Story
Taurus is a privately owned, integrated strategic marketing and PR agency servicing smart entrepreneurs globally from our Sydney HQ for over 20 years. Our home base and sweet spot is B2B tech companies after our founding client KAZ, but as our long term clients and captain of industry have branched into other sectors, so have we! Our TaurusBullseye™ methodology, created from years of international experience has taken brands to the top since we proudly worked with our founding client, Peter Kazacos of the KAZ Group. KAZ sold for $350 million in 2001 from our start in 1995.
Industry Experience
Taurus began in 1995 when founder Sharon Williams was personally chosen by Tech Entrepreneur Peter Kazacos, former CEO of The KAZ Group to help build the KAZ brand into the largest IT services company in Australia. Peter sought and selected Sharon personally from her international reputation with Global Tech Start up and IBM Business Partner Synon Inc. Working together with Peter and the Directors directly, through acquisitions, KAZ became the most successful IT IPO float of the year in 2003 when the company sold for $340m.
Sharon Williams CEO
Our CEO is a thought leader, media commentator, 9MSN blogger and sought after speaker. Taurus Founder and CEO Sharon Williams FPRIA (Fellow of the PR Institute), Board Director, and former Chair, The CEO Institute is a passionate and motivational speaker who inspires and informs in equal measure.
TaurusFastTrack
At Taurus we are passionate about training and mentoring young people and we have helped over 400 young graduates find jobs in the last ten years. You can join Taurus for three months in our TaurusFastTrack™ Intern Program or as a TaurusFastTrack™ Graduate Trainee in our 24 month program.
Feedback from our Clients
Fraame Solutions, CEO, Gavin Wright
“The results Taurus helped us achieve have definitely increased Fraame’s profile. We are a still a reasonably small company but we have a solid profile, with good awareness.”TeleWare Australia & New Zealand, Managing Director, Mike Blanchard
"Absolutely outstanding! Taurus have got the market completely wired. In our first month we got a page in The Australian and that has culminated in the front cover of Voice & Data. We couldn't have picked a better agency for PR. Taurus and the woman behind the organisation - I trust implicitly with my business!"Osteoporosis Australia, CEO, Judy Stenmark
“For our 2003 Bone Ball, we found Taurus innovative and efficient. The work they produce is of a consistently high standard and Taurus is always willing to go beyond the call of duty to get the job done. Above all Taurus is friendly and approachable which makes working with them an easy, productive and enjoyable experience.”RiTract, Managing Director, Rupert Northcott
“Taurus helped us come to terms with the fact that we needed effective PR and marketing to get our IPO away.”Trans-Tasman Business Circle, CEO, John Weiss
“Sharon in particular reaches out into new media, into new areas in which she integrates and links back to all of her clients, so I found it a very wide and embracing approach to the mission that we’re on, which is to make a name.”Bible Society CEO, Daniel Willis
“We saw Taurus as an extension of our own team. The constant communication was superb and out working relationship was a pleasure. The overall return on investment was fantastic.”ConnXion, CEO, David Colvin
“Taurus has taken our coverage to the consistently high level we needed to reach decision-makers. We’re now in the top business media, including The Financial Review and The Australian.”Zone Labs, a Check Point Company, International Public Relations Manager, Ally Zwahlen
"I work with PR agencies internationally and the best are those that allow the client to feel they are thinking about your business all the time, and are always alert for ways to promote you – they never switch off. This is Taurus."Maxon Australia, Director, Dana Baggetto
“Once we’re in a magazine the exposure and word of mouth kicks in and sales climb.”ConnXion, CEO, David Colvin
“Taurus has a genuine focus on its client’s success, which builds trust between you. They are big about results.”