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Sharon williams

Welcome to Taurus

Taurus is a privately owned, award-winning integrated strategic marketing and PR agency servicing smart entrepreneurs globally from our Sydney HQ since 1995. We specialise in welcoming and growing incoming brands to Australia and brands who want to grow in Australia and beyond. Our home base and sweet spot is B2B tech companies but as our long term clients and captains of industry have branched into other sectors, so have we!

Working with referral clients, we’ve won awards for some of the largest community campaigns in Australia. Our ethos is no bull. Life at Taurus is about doing great work with people we like. Our why is to offer unparalleled levels of holistic and personalised service with a practical ‘No Bull’ approach focused on delivering results based on the Taurus BullseyeTM methodology, created by our Founder Sharon Williams

We deliver strategic Marketing, Public Relations, Personal Brand, Social Media and Creative Brand solutions to help drive business growth. Clients range from smart entrepreneurs to major ASX-listed corporations across the B2B and B2C sectors. After so long in business, we are proud to grow from referrals and have won awards for multiple and clever campaigns in Australia.

We warmly invite you to experience the Taurus way of doing business!

View our welcome brochure

How we started

We work with people we like, people we believe in what they do and people who pay us on time or up front – no bull.

Taurus began in 1995 when Founder and Head of strategy Sharon Williams was personally chosen by Tech Entrepreneur Peter Kazacos, former CEO of The KAZ Group, to help build the KAZ brand into the largest IT services company in Australia. Peter sought and selected Sharon personally from her international reputation with Global Tech Start up and IBM Business Partner Synon Inc. Working together with Peter and the Directors directly, through acquisitions, KAZ became the most successful IT IPO float of the year in 2003 when the company sold for $340m.

Based on this success, referrals to Taurus grew and we’ve had extraordinary wins with B2C, consumer, NFP, professional services and education and run Australia’s largest community campaigns too.

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Who we work with

Who we work with

We are proud our entrepreneurs come back to us time and time again

Taurus clients range from single entrepreneurs with a big idea to established smart and disruptive entrepreneurs to major ASX-listed corporations and their global Marketing Teams. Generally Taurus works with the CEO, Board and Founder, Serial Entrepreneurs, C-Suite Executives but we also enjoy working with dynamic Marketing Managers and Communications Professionals in strong partnership.

Our geographical reach spans 6 continents and our team have worked all around the globe from London, Hong Kong, Singapore, US, Europe and Australia.  

We work with B2B & B2C clients

We understand B2B in and out and have worked with brands globally from inception through to IPO and beyond.

We have tailored services specifically designed for our B2C customers whether you are in the fashion, beauty, health & wellness or celebrity sector – we’ve got an approach we can share with you.

We are proud that our clients keep returning and recommending us year after year.

Our Unique Taurus Bullseye™ Methodology

The unique Taurus Bullseye™ methodology, created by our Founder Sharon Williams is a game changer and will change the way you look at your business. Our strategies are delivered by our senior team, which consist of a mix of in-house strategy, marketing, agency directors and creative talent, so we understand business across disciplines from both sides of the fence. We have the right skills on tap just when you need them.

What you can expect when you reach out to Taurus

Initial consult

When you first make contact with Taurus our aim is to reach you within 12 hours. We obtain a brief from you and go through our Client Briefing Documents. This ensures our Delivery team are provided with a valuable hand over and ensures we fully understand your business and how it runs.

Plan of attack

Next, we introduce you to our Delivery team. Our service is warm, friendly and professional. Most of our clients start with our Taurus Bullseye™ Marketing strategy which enables them to set strategy and plans for the next 12 months. You can choose to work with us on a project or retainer – whichever suits you best.

Key criteria

Work with Taurus and you have access to our network. Our Founder has been coined the ‘Networking Queen’ of Sydney, and after operating across 6 continents we have brands & people we have association with – such as Advance (the largest network of high achieving Australians), the Chambers of Commerce & over 250 high net worth individuals and family offices so we have a good handle on who may invest in your business. See below for some examples, we will continue to introduce you to people who may be able to assist and grow your business.

Success

Because we create the end goal together up front, we then work to KPI’s that are agreed by both of us. Your Taurus Account Team delivers your work quickly. You can expect to be provided with a weekly or fortnightly update email with monthly and quarterly meetings to touch base on strategy every 90 days.

If you are looking for boutique service, we are an award winning strategic comms agency with a ‘no bull’ approach

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Industries we work with

From the most intricate Tech to celebrity and entrepreneur personal brands there’s not one industry Taurus hasn’t touched

Talk to us today

We invite you to get in touch and we look forward to hearing from you.
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