Smart company. Smart clients.
Taurus is a privately owned, integrated strategic marketing and PR agency servicing smart entrepreneurs globally from our Sydney HQ for over 20 years. Our home base and sweet spot is B2B tech companies after our founding client KAZ, but as our long term clients and captain of industry have branched into other sectors, so have we! Our TaurusBullseye™ methodology, created from years of international experience has taken brands to the top since we proudly worked with our founding client, Peter Kazacos of the KAZ Group. KAZ sold for $350 million in 2001 from our start in 1995.
Working with referral clients, we’ve won awards for some of the largest community campaigns in Australia. Our ethos is no bull. Life at Taurus is about doing great work with people we like.
Our clients range from the youngest start ups, to SME’s to major ASX listed corporations here and overseas – making our name with a niche, highly-specialised team combined with our ‘no-bull’ promise of achieving outstanding results with personalised service.
Plan of Attack
Our passion is innovation, disruption, new thinking and we only work with brands we believe will succeed. We’ve trademarked a range of best practice service offering to assist you set your appropriate strategy, execution and engagement.
Work with Taurus and you have access to our network. After operating on 4 continents and our association with orgs like Advance (the largest network of high achieving Australians) and Chambers of Commerce plus over 250 high net worth individuals we know who may invest in your business.
We offer you unparalleled levels of commitment, personal, flexible service and a practical approach to PR, brand and social media concepts. We work with and are trusted by Australia’s leading CEOs based on our excellent track record of delivering tangible results.
An award winning strategic agency with a ‘no bull’ boutique approach to service.
Taurus began in 1995 when founder, Sharon Williams, was personally chosen by Peter Kazacos (former CEO KAZ Group) to help build KAZ into the largest IT services company in Australia. Since then we have looked for long-standing client relationships and many of our clients – and team members – are still with us. Over 23 years we have assisted over 1000 companies and been the proud recipients of State and National Golden Target Awards for PR and Marketing excellence. Work with us and you become part of a Taurus family – unparalleled levels of commitment and personalised levels with a “no bull” attitude to service.
We hire the best so you get to work with an international team of PR, personal brand, social media and creative award winning minds, including ex in-house marketing and PR managers, senior agency account directors and creative talent.
We understand the needs of the client/agency relationship from both sides of the fence. In fact that’s why Taurus was created, our Founder wanted the ideal agency and commitment levels she would like to work with.
We love what we do and when we get time from driving growth for our clients we enter awards. We have won high profile Awards for a variety of clients:
PRIA NSW State Awards for Excellence
Clean Up Australia Day campaign by Taurus Marketing for Clean Up Australia Day (Environment Category).
Golden Target Awards
Jesus. All About Life campaign by Taurus Marketing for Bible Society NSW (Community Relations category).
The largest promotional campaign ever undertaken by Christians in Australia. 1800 Churches from 15 denominations came together to bring Jesus back into everyday conversations – a huge challenge with no product, service or event to promote and a 2000-year-old intangible!
NSW State Awards for Excellence
AussiePay WorkChoices campaign by Taurus Marketing for AussiePay (B2B Marketing category).
AMI Awards for Marketing Excellence
Jesus. All About Life campaign by Taurus Marketing for Bible Society NSW (Brand Extension category).
Displaying once again the effectiveness of the exposure that we provided for Bible Society NSW’s campaign.
Feedback from our Clients
Doughlish“I didn’t have any reference point in what to expect – hesitant to go ahead because we felt we could it ourselves or at least try and reach out different media outlet and try and get info and product across. But Having said that we’re really happy we went with Taurus, because of what’s come out of it such high-quality articles, very well written and big media publications we are super happy with it is super aligned with our target market. And we definitely wouldn’t have been able to get that kind of quality ourselves.”
Partner, Cor Cordis, Alan Walker“We needed immediate media strategy to deal with a new engagement that was highly political – I chose Taurus because the team presented themselves professionally and I had a good feeling that they could deliver what was required. I would absolutely recommend future businesses to Taurus. They have demonstrated that they can deliver on the brief and are very client focused. Taurus proved good value for money and have continued to provide advice and feedback after the engagement.”
Zone Labs, A Check Point Company, General Manager, Laura Yecies"We’ve seen a significant increase in media coverage and, business wise, this definitely puts us front of mind with consumers."
Ansarada, Managing Director, Sam Riley“Working with an integrated agency saves us time and takes away risk. Dedicated frontline people and an agency principal I can call anytime means I don’t waste time with people who don’t know my business and results are fast.”
Esker Software, Managing Director, James Elkington“We signed up several new deals, directly attributable to the coverage Taurus gained for us in The Financial Review, a first for us in Australia. The publicity Taurus achieved for us in well known publications raised our profile and created awareness of our technology.”
KAZ Group, Managing Director, Peter KazacosTaurus PR expertise keeps the KAZ name at the forefront of business news. The tailored approach means we get excellent coverage time after time.
Charmaine Terry“Having worked with Sharon on the AmCham Women in Management Committee I respect and admire her ability to "think outside the box" to produce creative solutions. Sharon is an ideal team member, exhibiting intelligence and efficiency to identify new opportunities from emerging market trends and work effectively with peers to resolve business issues promptly. Her client commitment and focus means she successfully produces results that are aligned to their business strategies. As a working mother she is empathetic to women's needs. Sharon is a delight to work with and has my highest recommendation, respect and regard.”
Insentra, CEO, Ronnie Altit"From start-to-finish we had open communication with Taurus, they understood us and the tech industry, and the Taurus team worked diligently from the get go. As a result, in a month, we got great press coverage where our brand was exposed to new audiences we otherwise wouldn't have reached."
Blackmores Ltd, Company Secretary, Cecile Cooper“Sharon and her team demonstrated an ability to come up to speed quickly with our individual requirements providing tangible results in a very short time frame.”
Selfcert, Managing Director, Eoin Joyce“From Taurus we got sound strategic advice backed up with practical marketing tactics from skilled professionals. What particularly impressed us was the way Taurus always referred to ‘our’ business; we were working together from day one.”
KAZ – Technology
Client Services Outcome
“The main benefit I’ve found is that Taurus raised our profile and helped us become recognised as a brand. With the publicity generated we’ve received recognition in the market-place, improved our image to staff, customers and suppliers and collected a large number of referrals.”