Smart company. Smart clients.
Taurus is a privately owned, integrated strategic marketing and PR agency servicing smart entrepreneurs globally from our Sydney HQ for over 20 years. Our home base and sweet spot is B2B tech companies after our founding client KAZ, but as our long term clients and captain of industry have branched into other sectors, so have we! Our TaurusBullseye™ methodology, created from years of international experience has taken brands to the top since we proudly worked with our founding client, Peter Kazacos of the KAZ Group. KAZ sold for $350 million in 2001 from our start in 1995.
Working with referral clients, we’ve won awards for some of the largest community campaigns in Australia. Our ethos is no bull. Life at Taurus is about doing great work with people we like.
Our clients range from the youngest start ups, to SME’s to major ASX listed corporations here and overseas – making our name with a niche, highly-specialised team combined with our ‘no-bull’ promise of achieving outstanding results with personalised service.
Plan of Attack
Our passion is innovation, disruption, new thinking and we only work with brands we believe will succeed. We’ve trademarked a range of best practice service offering to assist you set your appropriate strategy, execution and engagement.
Work with Taurus and you have access to our network. After operating on 4 continents and our association with orgs like Advance (the largest network of high achieving Australians) and Chambers of Commerce plus over 250 high net worth individuals we know who may invest in your business.
We offer you unparalleled levels of commitment, personal, flexible service and a practical approach to PR, brand and social media concepts. We work with and are trusted by Australia’s leading CEOs based on our excellent track record of delivering tangible results.
An award winning strategic agency with a ‘no bull’ boutique approach to service.
Taurus began in 1995 when founder, Sharon Williams, was personally chosen by Peter Kazacos (former CEO KAZ Group) to help build KAZ into the largest IT services company in Australia. Since then we have looked for long-standing client relationships and many of our clients – and team members – are still with us. Over 22 years we have assisted over 1000 companies and been the proud recipients of State and National Golden Target Awards for PR and Marketing excellence. Work with us and you become part of a Taurus family – unparalleled levels of commitment and personalised levels with a “no bull” attitude to service.
We hire the best so you get to work with an international team of PR, personal brand, social media and creative award winning minds, including ex in-house marketing and PR managers, senior agency account directors and creative talent.
We understand the needs of the client/agency relationship from both sides of the fence. In fact that’s why Taurus was created, our Founder wanted the ideal agency and commitment levels she would like to work with.
We love what we do and when we get time from driving growth for our clients we enter awards. We have won high profile Awards for a variety of clients:
PRIA NSW State Awards for Excellence
Clean Up Australia Day campaign by Taurus Marketing for Clean Up Australia Day (Environment Category).
Golden Target Awards
Jesus. All About Life campaign by Taurus Marketing for Bible Society NSW (Community Relations category).
The largest promotional campaign ever undertaken by Christians in Australia. 1800 Churches from 15 denominations came together to bring Jesus back into everyday conversations – a huge challenge with no product, service or event to promote and a 2000-year-old intangible!
AMI Awards for Marketing Excellence
Jesus. All About Life campaign by Taurus Marketing for Bible Society NSW (Brand Extension category).
AMI Awards for Marketing Excellence in the Brand Extension category, displaying once again the effectiveness of the exposure that we provided for Bible Society NSW’s campaign.
NSW State Awards for Excellence
AussiePay WorkChoices campaign by Taurus Marketing for AussiePay (B2B Marketing category).
Feedback from our Clients
Kyocera, Managing Director, David Finn“Taurus has achieved strong coverage for Kyocera in the media and developed relationships with key media contacts and analysts so that we are now sought for our opinion on a wide range of subjects. Taurus has been a strong business partner working with us to build our profile in both main stream and trade media. Our account team is proactive and organised, always striving to provide measurable value to Kyocera. The Taurus team have worked to understand our business well and know how to position us effectively with the media and seek out and secure the right opportunities for us.”
Trans-Tasman Business Circle, CEO, John Weiss“Sharon in particular reaches out into new media, into new areas in which she integrates and links back to all of her clients, so I found it a very wide and embracing approach to the mission that we’re on, which is to make a name.”
Avocent, Marketing Director, Brendan Walsh"I was particularly keen to find an agency that didn’t treat us like a filler account, or which swallowed our budget on administration."
Snapdragon Consulting, Managing Director, Guy Riddle“On a scale of one to ten I would rate Taurus a definite ten. They fully understand our business and provide us with a fast, effective service that helps our business stand out from the crowd.”
WebCentral, Manager of Corporate Communications, Monique Roberts“As a team, Taurus and WebCentral punch well above our weight! With Taurus, we’ve never been just another client. They work tirelessly to bring us the best opportunities and always have our interests at heart. I’m thrilled with the help and results we get from Taurus.” From day one Taurus came 100% on board behind WebCentral’s objectives and strategy. We are a fast-growing company so the top tier coverage we’re getting in media like The Australian’s IT section is important to us in the market, and proves our messages are relevant. Working with Taurus has completely changed my previous perceptions of just what an agency can do for us.”
Playoust Churcher, Managing Director, Brett Churcher“The amount of new business we have gained through the website has been well beyond our expectations – to say we are thrilled with the results would be an understatement.”
Doughlish“I didn’t have any reference point in what to expect – hesitant to go ahead because we felt we could it ourselves or at least try and reach out different media outlet and try and get info and product across. But Having said that we’re really happy we went with Taurus, because of what’s come out of it such high-quality articles, very well written and big media publications we are super happy with it is super aligned with our target market. And we definitely wouldn’t have been able to get that kind of quality ourselves.”
Multiactive Software Pty Ltd, , Marketing Manager, James Granter"What really impresses me about Taurus Marketing and PR Services is their experience and total professionalism. They know how to get results in a very short period of time. Taurus’ flexibility means we can outsource to them those services we cannot handle in-house. The team is an excellent support to me, guiding me through tasks to ensure we get results."
Australian Businesswomen’s Network, National General Manager, Suzi Dafnis“Sharon Williams presented at the 8th Annual Businesswomen’s Seminar & Expo Day in August 2005 inspiring delegates with her passion for practical Marketing and PR solutions for small to medium sized businesses. Delegates commented that Sharon’s presentation was one of the experiences from the day that they valued most, in particular her enthusiasm, professionalism and expertise. They wanted to hear more from her. IT has been an honour to have Sharon as part of our annual conference and I hope that we have the opportunity to work together again.”
Esker Software, Managing Director, James Elkington“We signed up several new deals, directly attributable to the coverage Taurus gained for us in The Financial Review, a first for us in Australia. The publicity Taurus achieved for us in well known publications raised our profile and created awareness of our technology.”