News & Events

Goodbye certainty and comfort, hello hyper-speed change, and continuous learning of new technology. If you are a tech company working on holograms, “Will the real slim shady please stand up?” because now is your time to shine! We are entering a new era coined the ‘digital renaissance’; we’ve had a circuit breaker with COVID-19 and… Read more »

The Taurus team is proud to be working with beloved Australian author Anthony Bertini and Dirt Lane Press to launch the children’s fable, Where Happiness Hides! Inspired by brevity and preciousness of life, Where Happiness Hides is available to children and families around the world who don’t always have access to books. The meaningful fable… Read more »

Time of social and economic hardship is the ultimate stress-test of whether the relationship between companies and customers is robust enough to endure long term or so fragile that unexpected challenges can completely disrupt and derail the business. Optimising customer experience and effectively managing connection is crucial in the current climate, as the impression businesses… Read more »

Over the last month, life as we know it has drastically changed. We are in the midst of what might be a life-changing experience on a worldwide scale. Here are the Taurus team revelations, insights & some of the life lessons we’ve learned from the COVID-19 outbreak. When you feel overwhelmed and anxious, stop and… Read more »

If you are one of the lucky ones, like me, to still be in business you must be doing something right. So why do you still feel anxious, or at least ultra-cautious and maybe worried about the future? Read the full article here: https://www.kochiesbusinessbuilders.com.au/i-will-survive-your-new-mantra-during-covid-19/

Our story. Our brand. Our values. 25 years in business, 4 continents and over 1000 brands. Our CEO and Founder, Sharon Williams shares the powerful meaning behind the name of our company. “I chose the name Taurus because when I looked up the star sign it represented  tenacity, passion, loyalty, sturdy, steadfast, keep going no… Read more »

In our traditional celebratory Taurus month (the month of May) I headed to the city yesterday to review new office space for the Taurus team.  A location change is part of my strategy to reinvigorate the business post this COVID-19 recovery period and a brand new sparkling environment for the team and it would mark… Read more »

Taurus is proud to welcome new client, 2OP Health into the mix, bringing to light an issue close to our hearts and front of mind for many at this time. 2OPHealth provides tailored occupational psychiatry and psychology services to individuals, organisations and health professionals across Australia. With a strong foundation and focus on workplace-related mental… Read more »

Taurus is thrilled to announce the newest and sportiest member of our family – On the Ball Global, the world’s greatest football training app! Aussie-born On The Ball App is a football-specific training mobile application designed to enhance performance for players in every stage, from kids wanting to learn to beginners and elite levels. The… Read more »

Looking after your mental health has always been what I call ‘at the back of your front of mind’ for many people, as we often brush off its importance as we chase deadlines and responsibilities. This year, at the peak of the global health pandemic, Taurus had the chance to work with workplace mental health… Read more »

Taurus is thrilled to work alongside FirmGuard and Founder/Managing Director Dan Ussher, delivering a TaurusBullseye© Strategy Session. FirmGuard are an advisory service providing Information Security (InfoSec), Governance Risk and Compliance (CGR) expertise to Boards, Directors and organisations in highly regulated industries (including education sectors, information and technology, finance and more,) to navigate the complexities of InfoSec… Read more »

Taurus is excited to embark on a new venture working on the PR launch and ongoing campaign of Noggin’s free Epidemic Response Module (ERM), to help Australian businesses prepare for, and manage their response to, the COVID-19 pandemic and prepare their return to work plans. The next-generation technology offers a mobile and desktop software package comprising… Read more »

Join Taurus EduTech client, Androgogic at HR Tech Fest Connect 2020, Asia’s largest virtual HR conference for FREE on May 12th and 14th. Androgogic‘s CEO/Principal Education Technologist, Alexander Roche and Totara Learning‘s Chief Learning Officer, Lars Hyland will be speaking about strategies and tools that HR and education leaders should consider to manage a future… Read more »

The Taurus FastTrack© program is my first internship experience. Apart from the theory we learn in university, I really had no idea how Marketing and PR works in the real world. I was lucky enough to stumble across the opportunity to intern with Taurus. Needless to say, there is a huge disconnect between what we… Read more »

Taurus is proud to be working on the PR launch campaign of Safety Evolved. Australia’s 1st workplace health and safety integrator, transforming traditional safety cultures and outcomes through turnkey Environmental, Health and Safety (SaaS) solutions. Safety Evolved has developed digital tools paired with extensive capabilities and experience to deliver speed to value for industry-specific Work… Read more »

Taurus featured in B&T Australia. Working in true Taurean style as we continue to be tenacious, passionate, steadfast and working hard in these challenging times. We kick off Q2 (and the month of Taurus) celebrating 8 new and returning clients across our trademarked Taurus Public Relations©, Taurus Bullseye Strategy© and Taurus Social© portfolios. Recently awarded… Read more »

Gold is sexy again. From declining interest rates to COVID-19 impacts, investors are putting their money back in good old, Gold. Taurus is proud to be working with returning client, SendGold – Australian Fintech who’s taking Gold, digital. With the power of tech and innovation, SendGold has made purchasing and managing gold a fast, simple… Read more »

Marketing is too often taken for granted by many organisations. It is typically perceived as an add-on as opposed to an integral part of the organisation. Furthermore, the perception that Marketing is expensive consolidates the belief by some that Marketing is a luxury when it’s truly a necessity. Marketing initiatives often get boot when times… Read more »

I have just finished pasting a cardboard backing on the back of my newspaper cut out of the Australian Flag.  On Anzac Day, Saturday, 25th April, I will post it on my home front window or maybe on my beautiful hedge (I am a corner plot) to mark my respect and pay tribute to our war… Read more »

Taurus is delighted to partner with ASX listed Dicker Data (ASX:DDR) and Founder / CEO David Dicker, developing a TaurusBullseye© Strategy and integrated Public Relations and Investor Relations retainer. Proudly Australian owned and operated for over 41 years, ASX listed Dicker Data is the largest commercial technology hardware, software and cloud distributor in Australia and New… Read more »

In today’s new normal and with the unprecedented changes requiring us to adapt almost by the hour, it’s never been more important to define, protect, evolve and differentiate your personal brand, image and expertise no matter what industry you’re in. Your personal brand is constantly being shaped and influenced by online mediums and by your… Read more »

We are entering a vastly different world once we come out the other side of the Coronavirus tunnel.  So ask yourself, which of the following two scenarios best describes your situation:  My business is in high demand  My brand needs to pivot  If you selected no 1, it’s worth remembering the words of successful businessman Warren Buffett “It takes 20… Read more »

OutThought designs, builds and hosts intelligent AI and Virtual Assistants that automate customer service enquiries on IBM Watson technology. Lisa Bouari, Director at OutThought and her team are continuously looking at solutions to help address the current needs of organisations. In a Q&A with Taurus, Lisa shares how OutThought is responding to the COVID-19 outbreak… Read more »

For a lot of people, it would be appropriate in 2020 to cross out the word celebration when thinking about Easter, which is traditionally a time when families come together, a time of faith and renewal. In my birth country of England, it is also Spring and a time of new beginnings.  For some, it… Read more »

With the #newnormal, comes new responsibilities. As business owners and brands paddle their way around the COVID-19 global pandemic, it comes with a series of aged old worries, amplified – from customer retention to employee wellbeing and overhead costs. However, amongst all these business issues it is important to not lose sight of what counts… Read more »

Michael Fraser, Chief Operating Officer & Senior Educational Technologist at Androgogic was featured in SmartCompany on how they’ve made remote working a success for 15 years! Androgogic, a leading provider of Educational Technology infrastructure and services such as the Totara Learning Management System (LMS) was founded almost 15 years ago with fully remote employees as… Read more »

How quickly we’re adapting to a virtual world.   Before COVID-19, a global pandemic, affecting each and every one of us, wasn’t something a lot of us contemplated; I think we all resigned ourselves to it wouldn’t happen to me.    Now, the #newnormal as it is being described is creating a virtual world as the main channel for communication while we adhere to guidelines of social isolation, physical distancing and lockdown!   And, from the feedback online, most… Read more »

Everyone’s situation may be different as we confront the challenges around the COVID-19 Coronavirus pandemic.  Our hearts go out to those who have lost their jobs.  Not in their wildest dreams would some Australians had envisaged a few weeks ago they would be lined up outside Centrelink offices seeking help to survive. At Taurus, I have re-engineered to keep my team… Read more »

Taurus friend and client, James Boddam-Whetham and Noggin spoke to The Daily Telegraph on their initiative to help organisations and healthcare agencies combat COVID-19 with their Epidemic Response Module. “An Australian software firm Noggin is at the forefront of the crisis management of COVID-19 worldwide providing technical support for the national COVID-19 incident room centre… Read more »

We get it – work can be stressful sometimes. On top of that, the recent COVID-19 outbreak has left us in unchartered waters, adding pressure and unnecessary stress. Take a look at our top 10 tips to de-stress at work: Breathe. Breathe in through your nose & out through our mouth.  Focus on drawing air into… Read more »

Unwavering support from the Taurus team in the COVID-19 challenge Supporting the government in this historical Team Australia moment    COVID-19 has left us in unchartered waters. I believe we’ve reached, what I have coined a #newnormal as we adapt almost by the hour to changing and challenging circumstances.  One thing is not changing.  That is, the Taurus ‘no bull’ approach, which for 25 years has underwritten the way we’ve… Read more »

Taurus has hit another Bullseye this week, winning the prestigious title of ‘Best PR & Marketing Agency in Sydney’ in the 2020 APAC Insider Australian Enterprise Awards. APAC Insider is a leading publication that brings readers in the Asia Pacific Region essential content and news from within the business sphere once a quarter. The 2020… Read more »

Public Relations (PR) as we know it, isn’t what it is anymore. With the integration of digital technologies into everyday life, reaching your audience will now require a lot more than a page in a glossy magazine or a spread in today’s paper. A saying from a professor back in university stuck with me till… Read more »

Located at the heart of Barangaroo, Lotus Barangaroo offers casual fine dining on Wulugul Walk. Historically home to the Gadigal people, Aboriginal people made campsites located close to the shore especially during summer. Lotus’ menu pays tribute to the original custodians with a strong focus on seafood and influenced by China’s rich history. Whether it’s… Read more »

Zoom is the leader in Top Video Conferencing Apps. Ranked #1 in Customer reviews, the enterprise video communications platform offers a seamless, reliable platform to host and join audio and video conference calls, live chats and a collaborative work spot from anywhere around the world! Founded in 2011, Zoom helps businesses and workplaces bring their… Read more »

Attention Experts specialise in quality social media digital campaigns, policy design and community management. Founded by George Hawwa, Attention Experts prides themselves on exceptional customer service, transparent delivery, best practice strategy design and quality campaign implementation. Today, Attention Experts manage clients across 15 different industries with a focus on return on investment. For more information:… Read more »

Young Sydney Entrepreneur Edwin Onggo sought out Taurus in early 2016 to promote and utilise Taurus Profile™ for his own personal brand and Taurus AppLauncher™ to build the brands presence of his start-up, GiggedIn. GiggedIn is a platform that allows you to get affordable tickets to all your favourite gigs and festivals in one place.… Read more »

TaurusProfile™ is an innovative and personalised personal branding service offered by Taurus, aimed at defining, developing and protecting the personal, professional and corporate reputation of individuals. In a highly competitive environment, building your personal profile will keep you a step ahead of your competition. With the instantaneous influence of social media platforms, it has never… Read more »

The Taurus team hosted the launch of ASX listed 1st Group’s LookDeeper.com.au campaign before Christmas 2019. The LookDeeper.com.au campaign was brought to life with an experiential event held at the Art Gallery of NSW, supported by guests including recognised Australians such as Kirk Pengilly INXS star and Glaucoma Australia ambassador, Layne Beachley, World Champion Surfer… Read more »

Taurus Founder & CEO Sharon Williams was chosen by tech publication ARN to deliver the keynote speech at the ARN Women in ICT Awards 2019 at the Hilton Hotel at the end of last year.  The prestigious Awards lunch, attended by some 600 industry leaders and supported by a range of some of our favourite… Read more »

Sharon and the extended Taurus team hosted glamorous Summer Drinks with the Australian British Chamber of Commerce at Merivale’s beautiful Ivy pool rooftop over sunset on Tuesday, 4th February to kick off the new year. The Taurus Team was joined by Taurus friends, clients, journalists, prospects & our close companions from the Australian British Chamber… Read more »

Every congratulations to our client, Mactac APAC for the launch of their new Instagram account @mactac_apac. Mactac APAC is the leading provider in graphic solutions with a focus on creativity, innovation, and uniqueness. With an extensive range of products, Mactac offers versatility and functionality, delivering tailor-made solutions aimed to meet customer needs within the graphic and… Read more »

Our thoughts are with everyone affected by the devastating bush fires and now the chaotic storm rain hitting our shores. Little did we know 10 weeks ago that the bush fires and now Coronavirus threaten to re-write the economy forecasts later this year for industries such as education, tourism and health. At Taurus, we have… Read more »

Our Taurus friends at Table Tennis Australia are currently organising the Table Tennis Corporate Cup, a corporate-wellness activity that takes workplace ping pong to the next level by getting your team active and engaging with other companies in your region. We are super excited to support the initiative that is backed by Sport Australia and… Read more »

In today’s competitive world, being good at your job is not good enough. When you look at successful individuals who have built long term careers and businesses, you’ll notice that having a wide and strong network is a crucial part of their career. As the saying goes, your network is your net worth. We get… Read more »

Here’s our mini guide to acing your profile! Once logged in, LinkedIn is great at giving you profile set up prompts to help you maximise the effectiveness of your account. Head to your profile and ensure you have a high-quality head shot as your image, something professional and preferably, high res.  Add a background image… Read more »

They say open and honest communication is the key to a healthy relationship and in today’s consumer landscape, it’s more important than ever! Market changes have sparked changes in PR and marketing, disrupting everyday lives, media and organisations. Over the past few years the lines separating marketing and PR have blurred, forcing evolution of the… Read more »

Public Relations generally conveys positive stories and messaging. However, more commonly than you think PR is used to mitigate damage and formulate responses to incidents, occurrences, criminal attacks, and government investigations in and out of the workplace.  When done correctly, crisis communication is an effective tool to communicate with the wider public, staff, stakeholders, partners and customers. Crisis communications is a way to maintain a public image and prevent major harm and damages to the organisation and its employee. In simpler words, crisis… Read more »

It’s very exciting that in less than a month we start a new decade and say goodbye to the last. And at Taurus, we are celebrating with a call out to the industry to be braver and more creative! It’s time to grab the bull by the horns and reinvent. If you stay the same,… Read more »

Friend of Taurus, Brabham is hosting a Special Charity Screening on the 10th of December 2019 held at one of Sydney’s great art deco cinemas, The Cremorne Orpheum Picture Palace, boasting a fully license bar. Sydney audiences will get an exclusive opportunity to see the new international documentary film, ‘Brabham’, which tells the story of… Read more »

SLACK is a chatroom for teams to communicate with their colleagues. Whether it’s for a group discussion or private conversation, SLACK allows team to do it all in one place. SLACK is available to use on any device and is accessible at the office or on the go, bringing team communication and collaboration into one… Read more »

QVB’s New Champagne Parlour and Bar is here! Located at the iconic landmark at the heart of the city, Queen Victoria Building. The newly opened Reign is Sydney’s new premium Champagne Parlour and Bar. Reign opens 7 days a week from day to night- making it perfect for your afternoon tea or your late-night drinks.… Read more »

Some CEO(s) might be comfortable answering most questions thrown by reporters but handling and dealing with media on global, time sensitive, ground-breaking announcements can be tricky and challenging. The Australian British Chamber of Commerce or ABCC’s CEO David McCredie, is an already confident and eloquent speaker, but he engaged Taurus for media mentoring and to… Read more »

Taurus Profile™ is a personal branding service offered by Taurus, aimed at defining, developing and protecting the profile-leading individuals. With the rise of social media platforms, it’s more important than ever to differentiate yourself from your competitor and break through the clutter. Your personal brand or ‘digital resume’ is constantly being shaped and influenced by… Read more »

Taurus’ friend, Cydney O’Sullivan, founder of the Celebrity Experts Network and Motivational Speakers International, is an entertaining speaker who helps others thrive in their fields by clearing their bottlenecks to marketing and promotional success. She recently hosted the ‘Discover How to Become A Celebrity Author & International Speaker’ three-day seminar in Sydney. The seminar provided… Read more »

This year the Taurus Team visited Cirrus Dining in Barangaroo, Sydney celebrating Melbourne Cup with an afternoon of food and wine. We had a beautiful afternoon with the Barangaroo views, a series of entertaining acts throughout the afternoon including DJ’s, live races, bars, TAB’s and entertainers!

While many are celebrating the completion of school and embracing a new milestone in their lives, it comes to no surprise that the lead-up to Christmas can be an anxious time for many HSC students. With ATARs soon to be released students around the nation may be worried about their results and concerned this will… Read more »

BECODE is redefining intelligence in the construction industry. The goal is simple: to remove the ‘noise’ from the design and construction process so that every building is a safe one. Gone are the days of scouring through the BCA for compliance information. BECODE gives you speed, flexibility, accuracy and options, all to the letter of… Read more »

Table Tennis Australia is reaching out to corporates around Australia to attract new players and raise the fitness levels of working Australians with the launch of the Corporate Cup! The Corporate Cup had its inaugural launch at this year’s StartCon and will be kicking off the competition in February 2020. The cup is an inclusive… Read more »

Taurus is thrilled to be working with Dorota Bryks, the award-winning Principal Lawyer at Bryks. Bryks is a law firm servicing small to medium enterprise clients on business related legal matters including transactions, contracts, competition and consumer law. Bryks Lawyers advises a diverse range of clients including public companies, subsidiaries of multinationals, small and medium… Read more »

Established in 2013 by twin brothers Amiad & Koby Soto, short-term rental property management platform, Guesty makes its Australian debut. As short-term rentals significantly grow in popularity, properties and entire buildings are being snapped up by professional property managers and property management companies looking to oversee the hottest inventory in key destinations. Guesty’s property management… Read more »

With the holiday season around the corner, it’s more important to get your self-care sorted! Getting your essential vitamins is now easier than ever with IV League Drips, Sydney’s first fully mobile and medically backed IV drip service, bringing the convenience and benefits of IV therapy to your home or workplace. Founded in 2018 by… Read more »

Are you looking to up your game in social media and attract more valuable traffic? Staying on top of social media trends is one of the best things you can do for marketing your brand. Let’s take a look at some up-and-coming 2020 trends. 1.  The rise of niche social media platforms Facebook and Instagram… Read more »

LexX Technologies have recently released a new and extensive platform demo of their flagship technology – LexX. In collaboration with Taurus Marketing, this exciting new demo is a comprehensive look into the organisation, the LexX Platform, it’s features and a product walk through. LexX Technologies provides intelligent technology to maintenance technicians and aims to optimise… Read more »

In millions of households across Australia, the early morning social media ritual is the only way to start the day. The all-purpose smartphone has become the first step in our daily routines, silencing the alarm to check emails and scroll through ‘socials’ before we put a foot on the floor! Most people do this again… Read more »

In recent years, we have seen a significant shift from traditional marketing to an integrated marketing approach. As an important aspect of integrated marketing communication, Public Relations or widely known as PR enables businesses to reinforce their advertising message effectively and in an authentic manner. Public relations is a powerful management tool for companies to… Read more »

Many companies are focused on ‘growth’, with the job title ‘Chief Growth Officer’ becoming increasingly popular, some even replacing their CMO’s with CGO’s. It’s important to have a communications strategy to sit alongside your business objectives. Some may like the idea of ‘flying under the radar’, in terms of engaging in marketing activities and PR strategies for their… Read more »

Getting a full time job without work experience under your belt is the ultimate Catch-22 situation in the life of today’s millennial. We may not hold the keys yet, but believe it or not, the future belongs to millennial. Having a successful career doesn’t happen overnight, you need to be diligent, determined, tenacious and more… Read more »

Founded in 2018 by Rosalie McEvedy, a medical professional with over five years’ experience in the pharmaceutical and medical industry, IV League Drips specialises in preventative vitamin, mineral and nutrient solutions for optimised body function, inner health, and wellness. IV League Drips is Sydney’s first fully mobile IV drip service, bringing the convenience and benefits… Read more »

Looking to balance work life and fitness? We invite you to try FHIT by Lauren Hannaford, an online fitness training program you can do anywhere, anytime – no equipment needed! FHIT is based on a holistic approach to training and life. It’s all about HEALTH, HEART and HAPPINESS. It’s about real results for real bodies… Read more »

“Reading is essential for those who seek to rise above the ordinary,” says American Entrepreneur Jim Rohn. If by any chance he’s right, then we had better start flipping! There are some books that you never really stop reading. Like a good earworm, their words, wisdom and advice ring true to you and never really… Read more »

In today’s competitive and ever-changing landscape, looking for a job can be dreadful and stressful. If you’re in the market for a new job or just simply looking for change, you probably know that the first step is to send out your resume to show off your education, skills, and experience. Often, first impressions are… Read more »

PR (Public Relations) is one segment of marketing, the difference is the end goal. ‘Marketing’ aims to sell a product or service, whereas PR aims to build a beneficial relationship with key audiences and target markets.  PR works well with a great website, great design, great branding, video, and inbound lead generation programs. Public Relations covers… Read more »

Interning with Taurus Marketing was one of the best experiences of my life. From the team to the clients, everything was absolutely perfect. I couldn’t have asked for a better internship.  The thing I found most valuable about my internship was having an insight into the real world of PR and interning alongside a supportive team who… Read more »

Our CEO Sharon Williams and Ian were featured in industry news verticals Mumbrella, B&T, Telum Media, Media Connect (Influencing) and the Social Diary! Two of Australia’s heavyweight public relations practitioners have teamed up at Taurus, the Sydney-based Integrated Marketing, Public Relations and Communications agency.  Taurus CEO, Sharon Williams – who earlier this year was named… Read more »

Meet Magic – This October, Starlight is partnering up with MeetMagic in challenging C-Suite Executives from Australia’s top businesses to pledge 45 minutes of their time to take a Meeting for Good. For every meeting, MeetMagic will make donations to provide aid for the hospital experience of 18 children. If you’re interested in helping MeetMagic combine… Read more »

On 21 August 2019, Androgogic hosted the fourth VR AR Association, Global Mindset Bizri Academy event on Immersive Technology and Learning Management Systems! The Taurus team attended the event and had exclusive insights on:   Innovative use of VR/AR in clean sport education to help young athletes VR/AR/360 in your Learning Management System  Using SCORM and xAPI to… Read more »

One of our favourite Taurus Treats! Smoking Gun Bagels is a delectable business bringing Montreal Bagels to downtown Sydney – which we may, on occasion UberEats into the office from their Woolloomooloo HQ. Our favourites include the Pastrami with chimichurri, cheese and pickles or the Smoked Salmon with capers and pickled fennel. They bake each batch of bagels in a custom-built… Read more »

Taurus welcomes Cindy Alexandra to the team. Cindy joins us as an Account Executive who is passionate and motivated having completed a business degree at University of Technology Sydney (UTS) Business School majoring in Marketing and minoring in Finance with an interest in Public Relations and Digital Marketing.  Cindy has completed a Diploma of Business at… Read more »

Tech Patrol is a collaborative IT Managed Services provider, delivering strategic business outcomes for our team at Taurus. In the words of Paul Chait, CEO, “With Technology Success, we become a true business partner with our clients and begin to impact the big costs that affect the bottom-line”‘. Paul is even offering Breakfast or lunch… Read more »

When two young entrepreneurs Adam and Saul Caspary approached Taurus prior to launch, they were deciding on brand colours, logos, pricing, Cookie Dough flavours, a website and social pages.  They wanted to create a buzz around the brand ready for their launch and drive traffic to the pop up cart that was their business model.  They were hesitant to… Read more »

At Taurus we work with you to determine the best ‘look’ for your business. We start by identifying your key messages and values. We develop a logo, brand image and style guide for your company to reinforce core values and to create brand awareness in the most memorable way possible.  We are passionate about design… Read more »

Taurus welcomes new client WordBirds, the Teleprompter and Autocue Specialists. Run by Danielle Cleary and Kennie Ward, the brand has supported presenters for over 20 years collaborating with clients to deliver seamless productions across Australia including, live conferences and events. They have worked with brands such as Big Brother, The X Factor, Commonwealth Bank and… Read more »

After working in marketing for almost 3 decades, across 4 continents and over 1000 brands, Sharon has built and grown an industry leading and award-winning integrated PR & Marketing agency. We are delighted that Sharon has just secured the award for Australia’s Top Ten Women Entrepreneurs 2019, run by the UK’s Business Game Changer Magazine.… Read more »

Last week Taurus visited Employees Only, the cocktails were creative and the food was delicious! Perfect for a multitude of occasions the bar is coined one of the best in the world, originally from New York they opened in Sydney in 2018. Employees Only is located next to Martin Place at 9a Barrack St Sydney,… Read more »

Taurus has had a long-standing relationship with Robyn Foyster (former editor-in-chief of The Australian Women’s Weekly, New Idea and publisher of Harper’s BAZAAR, Woman’s Day, Cosmopolitan, Grazia and Madison). Robyn has over 30 years’ experience as a journalist and TV producer, and is owner and publisher of the lifestyle websites TheCarousel.com, GameChangers.com.au and WomenLoveTech.com. Robyn… Read more »

1904 a ‘counselling office’ was opened by Ivy Lee who’s first client was the Pennsylvania Railroad. He’s said to have invented the ‘press release’ and invited the press to the scene of a rail accident before there were alternate versions of the story published & it worked! Ivy Lee was appointed publicity counsel to John… Read more »

HubSpot is a cloud-based CRM, Marketing, Sales and Service software platform that helps businesses launch, grow and control their marketing efforts. It says manage their sales processes, and support the ongoing needs of their customer base. It includes everything a marketer needs to increase website traffic, convert website visitors into leads, and “close the loop”… Read more »

Taurus friend Michael Jacobsen has launched ‘Entrepreneurs, Mavericks and Empire Builders’ a book with over 20 compelling interviews with leading Australian and international entrepreneurs and innovators. The stories endeavour into the ‘Captains of Industry’ including household personalities and companies, with insights into the secrets of their successes. The tales are authentic, warm and inspirational and… Read more »

Lauren Hannaford looking glam at the 2019 Mercedes Benz Fashion Week. Lauren was dressed by stylist and fashion designer Marian Rahme at Catwalk Instyle. High standards of workmanship, a unique style and the finest attention to detail have made Catwalk Instyle the buzz of the town, and now you are in on the secret. Offering… Read more »

Our friend and long-standing client Ted Egan, Vice President of Threatmetrix & LexisNexis, spoke at an event last week, held at ANZ Tower, talking about cybersecurity and scaling a company to $850m! Threatmetrix went from being a small business to one of the fastest growing cybersecurity companies in Australia by acquiring customers at speed. Ted and… Read more »

Taurus welcomes major technology leader in the private network space, Synology Inc. Founded in 2000, Synology create network-attached storage (NAS), IP surveillance solutions, and network equipment that transforms the way users manage data, conduct surveillance, and manage networks in the cloud era. Synology recently hosted the Synology Solution Exhibition in Taipei! The event explored the… Read more »

Taurus is proud to be working with Singapore-born brand JustCo as they make their Australian debut! Asia’s leading co-working space JustCo has officially opened its first center in the heart of Sydney’s CBD on 175 Pitt Street with plans to expand further to 60 Margaret Street. This will see JustCo expanding its regional footprint to… Read more »

We are thrilled to welcome back the client we initially named and branded from all the way back in 2012, 1stAvailable. Now rebranded as MyHealth1st and listed on the ASX Taurus is helping with a new service offering called EyeHealth1st . This National eye health campaign for independent optometrists will focus on a theme of… Read more »

Taurus friend Karin Adcock has revamped and launched the former Poole’s Rock Vineyard in Broke the Hunter Valley that was previously owned by David Clarke to create a stunning new venue called Winmark Wines. The revamped property has a new refurbished Chardonnay vineyard, pool, tennis courts and private accommodation for up to 32 guests. The… Read more »

Whether you’re a celebrity or not, you have your own personal brand. It’s up to you to take ownership of your reputation and the ongoing process of a prescribed image or impression in the mind of others and emerge stronger, surer and way ahead of the field! Your personal brand will affect every part of… Read more »

Our clients Androgogic were exhibitors at the 2019 HR Festival Asia in Singapore!  For the first time ever two of the world’s leading events – HR Technology Conference & Exposition (US) and HR Summit (Asia) joined forces in Asia to create the largest gathering for the HR and Tech industries in Singapore.   Androgogic were amongst 100+ exhibitors at the event. To learn more… Read more »

When calling to book a table at Bel & Brio, mention ‘Taurus’ and have a glass of Perrier Jouet on arrival on us. In our opinion, one of Sydney best restaurants! Located in Barangaroo Sydney, the sophisticated and elegant Bel & Brio is a powerhouse eatery, fitting a huge variety of delectable occasions, whether its… Read more »

Idea Spies are observant people who care about the world and make it better by sharing clever ideas happening around them. There are now about 2.000 clever ideas, happening now, posted on IdeaSpies. You can easily search the ideas by category and word, share and rate them. The platform shows the most popular as well… Read more »

My experience as an intern at Taurus Marketing was a great learning experience. The environment I was in encouraged me to be open to learning and have a positive attitude to continuously challenge myself. TaurusFastTrack intern program has allowed me to step into and gain experience and understanding of the marketing and PR industry. It… Read more »

Congratulations to our Taurus friend and former team member Belinda Williams for the launch of her new contemporary romance book, Wild Heart! This is the 4th Book in Belinda’s Hollywood Hearts series. Is Hollywood’s most formidable actress a match for one of the world’s toughest stuntmen? Faith Martin is not having a mid-life crisis. Never… Read more »

Taurus is proud to have Alexander Roche and Ron Stephens as Taurus clients and friends. Androgogic is a leading provider of Educational Technology infrastructure and services such as Learning Management Systems (LMS).  Androgogic has the expertise, team and technology to help you achieve your learning and business objectives. They work with clients to design and… Read more »

Taurus was thrilled to work alongside Littlescribe, delivering a  TaurusBullseye© Strategy Session. Littlescribe, an online platform and App makes it easy for students and children to write and create self-written, original books to empower their love of reading, writing and sharing. Jenny Atkinson founded Littlescribe in 2015 with the aim of giving children a purpose… Read more »

We are delighted to welcome specialist private debt fund company Manning Asset Management to Taurus. Manning Asset focus on the delivery of superior investor outcomes in the growing private debt market. They provide risk-controlled exposure to high yielding, short duration business, personal, mortgage and specialist loans. To find out more, visit https://manningam.com/

One of our most successful team events has been cocktail making at Blu Bar on 36, the top level of the Shangri-La Hotel in Sydney. The Taurus Team treated ourselves to an afternoon of entertainment and delectable items working across and behind the bar to create some tasty treats. Not to mention the view! We… Read more »

Fundraising Auctions is a global company started in 2012, that assists in raising money for charities and causes via silent, interactive, online and live auctions. Their clientele includes the likes of the Invictus Games, Salvation Army and Prince of Wales Hospital Foundations. They offer a wide range of auction items with their Australian offices in… Read more »

Visiting our friends at Geniale to celebrate their first birthday! Geniale is a premier cosmetic centre in Drummoyne NSW, founded by Doctor Mike Schenouda. They host an extensive range of services from cosmetic and beauty to skin cancer and surgical services. They have nailed a wholesome approach to looking after yourself! The event was beautiful… Read more »

Maybe Sammy Bar, welcome to town the Taurus team are already fans!   The rebirth of cool, the era where fashion and fun prevailed, the roaring fifties are back and just around the corner!   Maybe Sammy is a fifties inspired bar located in The Rocks, check them out here https://maybesammy.com

This was my first internship and after hearing some less than pleasant stories from others, I was a little bit concerned about how it would all unfold. Being an intern at Taurus was one of the best experiences I could have asked for; it was informative and rewarding, with the best team teaching me real… Read more »

Our friends and Taurus clients Simon Pryce (yes the Red Wiggle) and Lauren Hannaford (FHITness model and entrepreneur) were at the 2018 ARIA Awards in November.   Taurus would like to thank Van Heusen for dressing Simon at the ARIAs. We enjoyed our field trip to Van Heusen HQ with a day full of fun… Read more »

Be yourself with purpose and get where you want to go to with a tailored TaurusProfile™ personal branding plan. Our new year new you 2019 February package will ensure you get off to a fresh start. Be decisive and take positive steps to get where you want to be in 6 months, whether that’s a… Read more »

The Outperformer is an Australian award-winning business providing accounting and finance professionals with the tools to enhance their career. With an online platform, one on one career support and group and in-house programs The Outperformer believe in the power of innovation, collaboration and career development – offering solutions across career management, executive coaching, business partnership,… Read more »

  More and more research is going into understanding the human gut and your microbiome – the community of organisms living in your body.  New Taurus client Aussie based Microba is the only microbiome research company in the world capable of providing people with a detailed and highly individualised portrait of a gut microbiome! The… Read more »

A pleasure to announce we are working with Avery Dennison, a leader in the manufacturing space who distribute display graphics, labelling and packaging materials globally. With products that provide a crucial thread in global commerce across an array of markets such as consumer packaged goods, apparel, transportation, architecture and healthcare. The company boasts 30 000… Read more »

The Taurus Team celebrated Melbourne Cup in Style this year around the corner from Merivale’s Ivy complex at popular restaurant, China Lane. The nine-course banquet and Rose tasting went down a treat with the succulent pork belly being a crowd favourite. The Team received prizes for best dressed, best hat and had a trifecta winner amongst us!

Red Wiggle Simon Pryce and fitness entrepreneur Lauren Hannaford were featured on The Daily Edition on Channel 7, talking all things fitness as a couple, travelling and future plans together.

The benefits of exercise and healthy living reaches far beyond the physical aesthetic the world sees. It has been scientifically proven that a fit and nutritious lifestyle benefits your mental health, academic performance and overall happiness. Whether your training at the gym or challenging yourself with a fitness program like FHIT by Lauren Hannaford or in a… Read more »

The Australia Day Corporate Club hosted a great breakfast at the magnificent Museum of Contemporary Art to kick off the first event on their 2018-19 program. The day was hosted by one of our favourites, journalist and presenter Chris Bath, who interviewed Aussie basketball legend Andrew Bogut from the Sydney Kings (one of the tallest… Read more »

Advance is the largest global community of high achieving Australians. Each year they host the Global Australian of the Year Awards. The event celebrates international Australian’s who exhibit remarkable talent, exceptional vision and ambition.  We mixed with our favourite, Scott Farquhar and Mike Cannon Brookes and captains of industry including Carla Zampatti at Sydney Town Hall.… Read more »

This year I had an amazing opportunity to intern at Taurus Marketing under the Taurus FastTrack™ program.   I feel the internship helped progress my knowledge, confidence and even my interest in my chosen field. I joined Taurus in the start of June, and being my first Internship it was a great experience. Every day I… Read more »

We’ve selected Sake as our new restaurant of the month! Our Restaurant of the month is Saké Restaurant & Bar in Sydney’s Double Bay. The Japanese restaurant has a modern twist with vibrant and rustic-chic dining and an inventive way of serving sushi and sashimi. Oh, and their cocktails are fabulous! The Taurus team would… Read more »

The White Knight Foundation’s 2018 4th Annual Walk Against Youth Violence was a great success! The magnificent 10km walk from the Spit Bridge to Manly Wharf was held in perfect weather conditions for the 200 walkers who collectively raised over $8k. The event continues to grow year by year and we are already excited for the… Read more »

The Tour De Cure 2018 Spring Lunch was such fun, thank you fashion brand Allegra Lombardi for the special invite! The lunch is held annually, raising money to support Doctors and scientists who’ve dedicated their lives to uncovering a cure for cancer, in particular, this year, brain and ovarian cancers. ‘The Races’ theme brought great… Read more »

We are proud to introduce a partnership with talented new Sydney videographers and co-founders of BéZIER, Sebastien Phillips and Juris Malasenoks. Sebastien and Juris kickstarted the year with the launch of their company BéZIER. Having the ability to learn and implement quality industry standards paired with their passion for filming, animating, editing and creating. They… Read more »

We are loving this speakeasy bar and the colours of Hubert it transports us back to Chicago! Basement 15, Bligh Street, Sydney 02 9232 0881 www.restauranthubert.com    

Taurus has a well-established graduate and intern program called TaurusFastTrack™ and we welcome contributions from their experience with us. Annette undertook a three-month internship at Taurus and came to us with an interest in Public Relations and Marketing. In her time with us, she was exposed to a wide range of activities and responsibilities working… Read more »

Next Sunday, September 23rd come and join us on the beautiful scenic 10km walk to raise funds for victims of youth crime. Coffee van at the start to send you on your way and a Free BBQ at the finish line to keep you going for the rest of the day! Limber up and get ready to… Read more »

Be it for Melbourne Cup, Christmas or just a friendly client gift, Cocktail Archive Co is a fun emerging trendsetting gift your clients will love you for! Specialising in the corporate world Cocktail Archive Co. is an online bottled cocktail shop, offering premium and handcrafted cocktails for your home, office or event.      Sharon and the… Read more »

We are very proud to announce that our website has been given a Facelift! For the third time in 23 years of business, it was a long-awaited occasion. It has been a year in the making with much thought going into the sitemap, design, hosting and choice of developers. We hope you enjoy our new… Read more »

Taurus is thrilled to welcome Paula Mills and The Academy of Entrepreneurs on a new PR adventure!  Building a bridge between education and the start-up world, The Academy is the first incubator nationally accredited as a college based in Sydney, offering Diplomas and Advanced Diplomas of Business and Entrepreneurship. The college offers mentoring and coaching programs to… Read more »

We can’t thank Rebecca from Core Décor enough! The grazing table she put together for us – it was incr-edible! Core Décor created the centrepiece for the evening with a 2m grazing board filled with everything you could ever imagine a cheese plate could hold! Along with creating a fun wonderland of food the team… Read more »

Jess and Alex from Floating Designs created an awesome wow factor on the evening of our party. They transformed our lobby and stunning terrace into a funky creative space for us to hold our party. They did a balloon art across one wall and wrapped it around our huge 30 kilo cake! It made a… Read more »

To celebrate our birthday and office relocation into our Cogravity space on August 1st we decided to throw a party to say hi to our new neighbours. We entertained over 100 with less than 10 days notice and welcomed a mixture of Taurus past clients, current clients, friends and many of our new CoGravity neighbours.… Read more »

Tuesday 21st August marks Taurus 23rd birthday and also our third week in our beautiful new office space! To celebrate we went all out to celebrate with Taurus Balloons and personalised Cupcakes for our neighbours and Veuve Cliquot Champagne and Palings Flowers for the team!  

Want a bar that will stand out from the crowd? These are the guys! We are in love with the purple glow bar we ordered from Bar Out. It came with two smart and well dressed young gentleman Alex and Yorgo who were our Bar Tenders for the evening and who put great care and… Read more »

Taurus is excited to welcome back client and friend, Lauren Hannaford!  Lauren is the founder and creator of the new revolutionary online training program FHIT by Lauren Hannaford. As the name suggests Functional High-Intensity Training, the program features Lauren’s unique style of physical workouts with a focus on strength and conditioning. Lauren is a former… Read more »

Taurus has kickstarted the new fiscal year with a relocation from our George Street premises just 400 metres down the road to Level 13, 50 Carrington Street.  We are right opposite Wynyard station, sitting above Wynyard Park. Our new location in one of Sydney’s primary business precincts is within minutes of Barangaroo and Martin Place and n the heart of… Read more »

Taurus is delighted to be working alongside Patrick Harrison and his unique and automated money management App, Solo & Smart. With a passion for self-employment, Patrick works with individuals and businesses to empower success and simplify the process of working with subcontractors. The App is designed specifically to help self-employed and sole entrepreneurs to organise,… Read more »

Taurus Welcomes Digital Lifecycle Group. We are delighted to announce the return of long-standing client and friend Ian Woollett at CDRU  to launch of his new company Digital Lifecycle Group. DLG has been formed to meet growth objectives to evolve its leadership position as a complete digital lifecycle service provider, delivering strategy, sourcing to execution, servicing the… Read more »

One of the many events we attended last month was with our close friends at The Australian British Chamber of Commerce – a lunch around the topic The Fourth Industrial Revolution – AI and IoT. The speakers touched on the rise of Artificial Intelligence and it was entertaining, thought-provoking with a lot of laughs. The good… Read more »

Taurus is proud to introduce talented new Sydney videographers and co-founders of BéZIER, Sebastien Phillips and Juris Malasenoks.  Sebastien and Juris kickstarted the year and their passion for filming, animating, editing and creating with the launch of their company BéZIER. Operating to quality industry standards they have expertise in Film, 2D & 3D animation to create engaging content. “We started… Read more »

Taurus restaurant pick of the month goes to Pendolino located in the Strand Arcade in Sydney this restaurant hosts the title of our favourite Italian! We can’t decide our favourites here – as they’re all so delicious! Shop 100 Level 2 The Strand Arcade. 412-414 George Street Sydney NSW 2000 (02) 9231 6117

One of our favourite business lunch destinations, Machiavelli boasts a delicious Italian menu and has stood for 30 strong years. The room is filled with power portraits and filled by corporates and politicians. 02 9299 3748 123 Clarence St Sydney NSW, 2000 reservations@machiavelli.com.au

Taurus welcomes back our long-term client CorProfit, a world leader in risk management. They provide solutions via strategic consultancy, methodology and technology to global organisations in the public and private sector. Taurus will be assisting CorProfit fine-tune their marketing strategy. http://www.corprofit.com

Taurus first met Liam Knight at the Australian of the Year Awards back in 2016 and have since fallen in love with Liam and his family and have developed a strong passion to support them and the Foundation. The foundation raises money for victims of alcohol-fueled youth violence to help support recovery and fund medical… Read more »

On Wednesday 20th June, Taurus together with the Lashd team launched Australia’s latest on-demand beauty service App, Lashd. The Taurus team planned and managed the event which took place at The Dockside Group’s L’Aqua venue and was hosted by Australian entrepreneur, author and The Collective Hub’s very own Lisa Messenger. We had a total of… Read more »

The Taurus team have just finalised a number of KPI busting successful events this month and this issue is all about our event expertise and experience. We love events and helping clients to think strategically about what they want to achieve and then to conduct a clever holistic and integrated approach to make each event… Read more »

The inaugural Australian Small Business Champions Conference was held at The Star, Sydney over a two-day speaker driven, action-packed weekend in April, Saturday 21 – Sunday 22 2018 with Taurus as a key event partner and Taurus CEO Sharon Williams as one of four keynote speakers. The two-day conference, hosted by Precedent Productions, featured sessions… Read more »

We work with a wide range of clients and our team is excited to be working with not-for-profit child-care and education services provider, Integricare. Founded in 1882, Integricare is a Christian based charitable organisation assisting families, children and the disadvantaged. We are looking forward to implementing an integrated five-month Public Relations and Marketing strategy in… Read more »

A huge congratulations to our newest client NewDirection Care in announcing their revolutionary microtownTM community for Australian seniors with complex care needs including those with younger onset dementia. Set to change the Australian Aged Care framework, founder Natasha Chadwick has over 20 years experience in striving to improve the quality of life for those living in aged… Read more »

Taurus Client Neer Korn, Founder & Director of The Korn Group, which provides insights and learnings about Australian Society, and has signed with our unique TaurusSpeaker service and PR. Neer’s been researching and reporting on Australian attitudes and trends for 20 years, publishing over 120 large scale studies similar on all aspects of Australian culture. He’s also an expert advisor to some of… Read more »

This month, we welcome back long-standing client ASUS. The company was established in 1989 and is today one of the world’s leading brands in technology as well as a top-three consumer notebook vendor. Two years in a row, 2015 and 2016, Fortune magazine acknowledged ASUS as one of the World’s Most Admired Companies. The company has… Read more »

We are delighted to welcome Mark Fenton-Jones, ex AFR journalist and content expert to our Taurus content team. If you need anything written, content generation, case studies, releases, thought leadership articles, Mark brings a wealth of experience to the team. Oh and he is a Taurean! By way of reminder, our cost-effective, fast content creation… Read more »

In line with our commitment to support young entrepreneurs, brothers Adam and Saul Caspary joined our client list in October to launch their new edible cookie dough company. Having seen the light in the US, the boys have bought scoops of fun and edible cookie dough to Sydney. Doughlish is available from 30th January 2018 in… Read more »

A big welcome to Sentral, Australia’s rising EduTech provider who joined us in October working for the first time with a PR firm. We are delighted to be chosen by Yusuf and his team at Sentral to help increase brand awareness in conjunction with the launch of their latest product – Class Builder. Taurus has… Read more »

Charlotte Riddle has worked with us casually for many years while pursuing an acting career and has committed to a full-time position in sales and PR. Charlotte is excited about developing her skills in marketing and social media and one day hopes to start her own business. She has a background in performing arts (she went… Read more »

Our Christmas Party was a success in our beautiful offices in George Street and we were especially excited to watch the unveiling of George Street Mall with giant green wreaths lit up and all playing Christmas songs.

We are proud to support The White Knight Foundation and the Knight family who created the foundation after their son Liam Knight was injured in an alcohol-fueled violent attack. The family and Liam now work tirelessly to increase the awareness of alcohol-fueled youth violence and raise funds to go towards victims of such violence. They held their… Read more »