23 years, 1000 brands, with people we ‘get’ across industry
Taurus began in 1995 when founder Sharon Williams was personally chosen by Tech Entrepreneur Peter Kazacos, former CEO of The KAZ Group to help build the KAZ brand into the largest IT services company in Australia. Peter sought and selected Sharon personally from her international reputation with Global Tech Start up and IBM Business Partner Synon Inc. Working together with Peter and the Directors directly, through acquisitions, KAZ became the most successful IT IPO float of the year in 2003 when the company sold for $340m.
Based on this success, referrals to our team grew and while our sweet spot remains B2B tech companies, as our long term clients and captains of industry have branched into other sectors, so have we! We’ve had extraordinary wins with B2C, consumer, NFP, professional services and education and run Australia’s largest community campaigns too. Life at Taurus, is about doing great work with people we like.
Industries we work with
Banking and Finance
Green and Environmental
In the Taurus Network - Our friends & Partners
Feedback from our Clients
Multiactive Software Pty Ltd, , Marketing Manager, James Granter“As a boutique agency Taurus has a reputation for personalised service and extra attention that is hard to find among larger agencies. We heard about Taurus from another client who was extremely impressed with the amount of media coverage they had achieved in a short time.”
Charmaine Terry“Having worked with Sharon on the AmCham Women in Management Committee I respect and admire her ability to "think outside the box" to produce creative solutions. Sharon is an ideal team member, exhibiting intelligence and efficiency to identify new opportunities from emerging market trends and work effectively with peers to resolve business issues promptly. Her client commitment and focus means she successfully produces results that are aligned to their business strategies. As a working mother she is empathetic to women's needs. Sharon is a delight to work with and has my highest recommendation, respect and regard.”
PACT Global, Director, Colin Morris“The Taurus team are very impressive. They presented in a positive and encouraging manner with a great deal of confidence. Importantly, Taurus are extremely well connected with the media in our business sector.”
Napoleon Perdis, Emanuel Perdis"The Taurus Team are a pleasure to deal with. They are fast, effective and single-mindedly focused on deliverables. One of the most respectable Publicists I have ever met. It is a pleasure to do business with her & Taurus.”
Partner, Cor Cordis, Alan Walker“We needed immediate media strategy to deal with a new engagement that was highly political – I chose Taurus because the team presented themselves professionally and I had a good feeling that they could deliver what was required. I would absolutely recommend future businesses to Taurus. They have demonstrated that they can deliver on the brief and are very client focused. Taurus proved good value for money and have continued to provide advice and feedback after the engagement.”
GM Small Business & Channel Partners, My Net Fone Group , Lee Atkinson"I couldn’t think of a more fitting person to open our first in a series of events. Sharon Williams is clearly an exceptional speaker who knows how to relate material directly and relevantly to the audience. My clients all remarked how much they took from the session and my marketing team were blown away by the quality of what was presented. I cannot recommend Sharon and Taurus Marketing enough and am looking forward to the next time we can work together."
Head of Marketing, Sentral Education, Yusuf Pingar"I am always pushing my teams for new ideas, improvement and innovation in marketing. That also applies to all agencies that work with us at Sentral. At the beginning of this year, while brainstorming for ideas to try new ways of engaging with our Facebook audience and generate new content, Taurus proposed a testimonial and product feedback focussed campaign that would build engagement with our Facebook audience and generate testimonials we could leverage across our assets. This was in line with our overall goal of producing user generated content as it holds tremendous value amongst our TA. We loved the idea and immediately approved it after figuring out the mechanics of the project."
KAZ Group, Managing Director, Peter Kazacos“The Taurus team are very professional, totally reliable, do what they say they will and come up with great ideas. At every point of contact and at every level, whether by phone or in person, the Taurus team display the highest standards of professionalism, politeness and customer awareness. We trust them completely and can relax in the knowledge we have a reliable business partner.”
University of Sydney Student, Fei“I had the opportunity to see Sharon Williams speak as a guest lecturer at Sydney university. Immediately, I was impressed by her engaging speaking style which drew everyone’s attention. Her talk mainly focused on marketing and brand reputation, both topics that are very relevant to me. After hearing Sharon’s advice on how to maximise our brand image, I’ve made some adjustments to my own approach and I’ve only received positive results. Thank you Sharon!”
Multiactive Software Pty Ltd, , Marketing Manager, James Granter"What really impresses me about Taurus Marketing and PR Services is their experience and total professionalism. They know how to get results in a very short period of time. Taurus’ flexibility means we can outsource to them those services we cannot handle in-house. The team is an excellent support to me, guiding me through tasks to ensure we get results."
Advance – Association
Client Services Outcome
The Taurus team divided their approach to the awards into various strategies: Profiling the organisation itself, the CEO Serafina and those nominees for the awards. The results were outstanding and all parties worked together as a team. The nominees assisted with their own story and were profiled (some for the first time) in mainstream media on broadcast, radio and mainline dailies. The drip of news coverage ran for six months leading up to the event. On the night of the awards, journalists were invited to cover the breaking news when Greg Norman was announced as the Australian of the Year 2015.