December 06
Taurus lends creative nouse to First Data International
Leading payment processing company, First Data International, commissioned Taurus to create an animated HTML Christmas Greeting for its clients and staff. Using innovative flair, the Taurus creative team designed and built an eye-catching flash presentation featuring a warm greeting bursting from a christmas cracker.
November 06
PayGlobal selects Taurus for events support
PayGlobal Limited, the fastest growing people management software company in Australasia, has selected Taurus to assist with the organisation of its events program. Recently, Taurus managed PayGlobal's involvement in the National Payroll Week Conference at Darling Harbour, including boosting attendees to its booth using an iPod giveaway. Taurus is currently managing a series of information breakfast seminars in February for PayGlobal.
November 06
Tripoint chooses Taurus to build its Asia Pacific market presence
Taurus is pleased to announce that it is working with Australian IT services provider Tripoint to build the company's presence in the Asia Pacific region. Tripoint specialises in the implementation, integration and management of ERP applications. Taurus will be supporting Tripoint's objectives through the provision of integrated marketing, public relations and events services.
We know the value of cross promotion (and that business should be fun!) so our Taurus events provide our clients with a regular opportunity to meet and relax
November 06
Taurus and Staff it celebrate the launch of its funky new office walls
Recruitment company Staff it launched its funky new walls, designed by Taurus, at a fabulous cocktail party for clients and friends. Sipping champagne, the guests admired the hot pink walls covered in graphics and photographs that we’re designed to set Staff it apart from other agencies and create an environment that personalised the recruitment process. Taurus, through its creative division, is delighted to expand its service offering to include interior design and congratulates Staff it on a truly unique office environment.
September 06
Zone Alarm and Taurus mix with the IT Media at Media Connect's Influence 2006 Forum
Internet security specialists ZoneAlarm sent Group Product Manager, Jordy Berson, down under from their HQ in San Fransico to meet the Australian IT media. Media Connect's inaugural influence forum offered vendors and journalists the opportunity to meet face to face, engage and build relationships. Taurus would like to thank Media Connect for a great evening and bringing IT influencer's together-we especially enjoyed the raucous evenings of poker and medieval fun!
August 06
New Position Created-Marketing Assistant
Angelina Ciccotti joins Taurus Marketing as a Marketing Assistant working across a broad range of marketing initiatives and opportunities. Angelina is about to complete her diploma in Marketing and Events Management at APM Training Institute and is also the lead singer of the funky covers band 'Planet Groove' so Friday afternoons is karaoke at Taurus by default.
August 06
Taurus' event expertise features in the Australian Financial Review
Sharon, Taurus MD, was interviewed by The Australian Financial Review for its Special Report on 'Meetings and Corporate Events', featured in the 3rd August edition. Click here to view article
August 06
Taurus provides Funnelback with strategic marketing solutions
Funnelback is the rising star of the enterprise search market. This rapidly-growing company recently selected Taurus to help position it in a highly competitive market, through the Taurus messaging and positioning strategy workshop. The session has resulted in a full marketing plan moving forward.
August 06
Ansarada chooses Taurus to focus on strategic messaging and positioning
Online data room specialist, Ansarada, provides simple-to-use virtual deal room facilities protected by the highest levels of security. To kick start its marketing Ansarada chose a Taurus strategic messaging and positioning session. From this workshop we have created tightly defined tactical priorities to grow the Ansarada brand in Australia and globally.
August 06
Melbourne Corporate Rentals chooses Taurus to grow online presence
Melbourne Corporate Rentals is Victoria's premier furnished and serviced apartment supplier for executives from all over the world. Taurus recently expanded MCR's internet presence, by implementing a search engine marketing campaign, redesigning the website to be more user-friendly and ensuring the site converts visitors into qualified leads.
August 06
Global company MRO Software uses Taurus to boost A/NZ presence
MRO Software, a global leader in strategic asset and service management software, has chosen Taurus to lift its profile in Australia and New Zealand. Positioned in Gartner's 'Magic Quadrant' for enterprise asset management providers since 1998, MRO is now looking improve its brand recognition regionally. Taurus is delighted to be providing integrated PR and marketing support to assist MRO in achieving this.
July 06
World leading consumer electronics company ASUS selects Taurus for strategic media relations
Top 5 global consumer electronics technology company ASUS recently chose Taurus as their Australian media relations agency. The Taurus team is delighted to be working with such a global leader.
July 06
Taurus hosts third annual trivia night
Taurus hosted our third annual trivia night at Ambalas Indian restaurant for 81 media, customers and friends. Eight tables performed stunts, trivia from sport, history, geography and the entertainment world, karaoke and much fun was had by all. Congratulations to the winning team - 'The Klataglams'. Taurus was celebrating 56 per cent year on year growth and reaching our financial targets.
July 06
Taurus takes the bull by the horns
Sharon, Taurus MD is profiled to provide top tips for founding and running a successful business in The Sun Herald. Click here to view article
July 06
Don't Call me Baby in Adnews
The Taurus view on the introduction of the Government's new 'Do Not Call Phone' Register appears. Click here to view article
July 06
Ten techniques for firing up your marketing!
Sharon, Taurus MD's tips for marketing success featured in this month's edition of MPA magazine and Mortgage Professional Australia's website. Click here to view article
July 06
Taurus talks about keeping customers happy!
Carmelle Parvann interviews Sharon, Taurus MD on IMBOSS TV about the values and importance of keeping customers happy. Click here to see interview
June 06
Taurus celebrates 56% year on year growth! As covered in Sydney Weekly Courier.
To celebrate the end of an extremely successful financial year, the Taurus team hosted a fabulous evening for clients and affiliates. Free flowing wine and champagne ensured a fun time was had by all! Click here to view the coverage
June 06
Taurus features in AdNews
Taurus featured in the June edition of AdNews in an article outlining the effects the digital age is having on crisis PR. Click here to view the coverage
June 06
Intrinsic Sports chooses Taurus for design
Intrinsic Sports, an organiser of sporting events for companies, associations and residents across Sydney, has chosen Taurus to design their new direct marketing brochure.
June 06
New position created! New Communications Graduate
In response to 56% growth this year, Taurus is delighted to welcome Alethea Larkin. After graduating from the University of Newcastle with a Bachelor of Communications in 2004, Alethea gained experience in public relations and event management working in the fashion/lifestyle industry. Alethea is excited to be joining Taurus as a communications graduate under the expert guidance of Sharon and the rest of the Taurus team.
June 06
The Taurus entrepreneurial spirit profiled in the Australian Financial Review
Sharon, Taurus MD was interviewed by The Australian Financial Review in an article titled "Speedy decision making and an optimistic outlook required" featured on page 8 of the Special Reports section of the June 1st edition. Click here to view the coverage
May 06
Taurus raises money for cancer research with Worlds Biggest Morning Tea
Taurus shared an exquisite morning tea with customers and friends to raise money for a cause close to our hearts - the Cancer Council's Biggest Morning Tea in memory of Lisa Jane. Attendees enjoyed a wonderful feast of sandwiches, cakes and scones and the highlight of the morning was the drawing of the raffle, with prizes kindly donated by Rescu. Beauty Bar courtesy of Bahar Geddes of Brandmakers and beautiful hampers and flowers from Sarah at Smell the Roses. Taurus would like to thank everyone for taking time out to support the cause - $2,000 was raised.
May 06
AICD conference
Taurus MD, Sharon Williams attended the AICD conference held on the Gold Coast at the beautiful Sheraton Mirage and Palazzo Versace Hotels. Topics included items such as Global Warming, Generation Y and discussions on board responsibilities and compliance.
May 06
Media product launch - ASUS Lamborghini VX1 notebook series
Taurus organised and managed the launch of the ASUS Lamborghini XV1 notebook at the Sydney Lamborghini showroom on May 17th to much excitement, fine culinary fare and wonderful wine. ASUS MD, Ted Chen, showed an audio visual display demonstrating ASUS leadership in Taiwan, with the highlight of the evening the reveal of the new Lamborghini notebooks, which were well complimented by the matching sleek finishes of the Lamborghini cars.
May 06
Sharon, Taurus MD becomes regular contributor for Mortgage Professional Australia magazine
Sharon, Taurus MD has been chosen as a regular contributor for the monthly Mortgage Professional Australia (MPA) magazine. Her May 2006 article is titled "Ten ways to keep your clients." Click here to view the coverage
May 06
Sharon Williams meets Sharon Williams!
Sharon, Taurus MD was delighted to experience a first at Cebit when she met a fellow Sharon Williams from IBM!
May 06
Taurus becomes the first agency to exhibit at CeBit
Taurus took the plunge, and invested in a large stand at CeBit to promote their marketing, PR and creative services to over 6,000 IT professionals and IT business owners at CeBit 06. The Taurus team showcased a proposition to IT businesses entitled "Do you stand out from the crowd"? and handed out "The Taurus 8 Top Tips to stand out" to delegates. The stand reflected the Taurus purple brand and a chocolate fountain entertained visitors. Over 100 qualified leads were collected and Taurus received congratulations from media friends.
May 06
Taurus comments in Dynamic Business Magazine
Taurus was featured in the May issue of Dynamic Business Magazine, outlining the business advantages of outsourcing your marketing and PR. Click here to view the coverage
May 06
New position created!
The Taurus creative division consolidates and expands with the appointment of new Production Manager Dave Colwell.
David's career in digital media began in 1998 as a Producer at Spike, the first and largest online services and multimedia company in Australia at the time. Managing the online strategy and creative production for clients over the last eight years such as AAMI, Just Car Insurance, Australian Pensioners Insurance, Mars, Diagio Australia, Rip Curl and Toyota, David adds his extensive IT and creative knowledge to the Taurus skill set. David has also been a business owner and set-up an online E-Commerce company selling cosmetics nationally in Australia (that was successfully sold in 2004).
May 06
Taurus hosted a stall at the annual Artarmon Fair
The Taurus team were out in force enjoying a day full of sunshine, laughter, fun and food, all to support our local community. Our stall proved to be very popular with its range of toffee apples and colourful balloons for both the kids and the kids at heart! Thank you to all those smiling faces who turned out to support the local village members and community, and thank you to Artarmon Progress Association for a wonderful event.
May 06
New position created!
New Communications Graduate
Alissa Crawford joins Taurus Marketing as a recent graduate of Macquarie University, completing a bachelor of Media in Visual Production. Previous to joining Taurus, Alissa had experience in the real estate industry and film production. Alissa is excited to have been picked from over 100 resumes to be starting her career at Taurus under Sharon and the experienced Taurus team.
Apr 06
Taurus hits Star City for the 4th Annual IT Journalism Awards
Some representatives from the Taurus PR Division frocked up and stepped onto the red carpet for a fun evening of wine, great food and not so great dancing. It was a great night to mix with our journalist friends and acknowledge them for all their hard work.
March 06
Taurus hosted our annual Wine and Cheese night at Jones the Grocer
Exquisite Woollahra delicatessen, Jones the Grocer, provided the backdrop for a fun evening of fine French cheeses, champagne and wine . Over 80 media, customers and friends enjoyed a night of high taste and lots of variety, including dipping into cheeses from the 100yr old cheese cellar! Thank you to all who attended on a rainy Thursday evening.
Mar 06
Taurus and Sharon, Taurus MD hosted a marketing made easy workshop as part of Customer Management World
Our expertise in marketing for businesses of all shapes and sizes was sought out by visiting delegates to Customer Management World 06. Managing Director Sharon, Taurus MD facilitated a day-long workshop covering essential topics such as: What does marketing mean to you, why business objectives should drive marketing, how do we differentiate from the market, the essentials of database marketing, how to get creative and why customer service is essential in good marketing.
Mar 06
Taurus conducts a strategic messaging session for Aussiepays web based payroll solution, ePayroll
ePayroll from Aussiepay is an online payroll solution that allows businesses to complete their payroll function quickly and simply, anytime anywhere. Taurus is delighted to be working to grow the ePayroll brand and presence.
Mar 06
Specialists in IT staffing solutions, Aurec utilises Taurus expertise for messaging and positioning
Aurec, although a new player, brings a specialist depth of knowledge and experience to the IT recruitment industry. Taurus is excited to start the ball rolling for Aurec with a strategy session on messaging and positioning.
Mar 06
Taurus develops a comprehensive communication strategy for premium corporate events provider Sporting Spectrum
Sporting Spectrum helps organisations build brand, encourage staff morale and improve customer loyalty through the tailored design and management of events. Taurus is pleased to be working with them on a marketing communications plan.
Mar 06
My Business magazine recently examined the importance of companies regularly updating their website.
Taurus was called upon to comment on this topic, which is something we are very passionate about.
Jan 06
The International Special Event Conference 2006 in Dallas
Sharon, Taurus MD was invited to speak at the world's largest events industry conference, The Special Event - hosted in Dallas, Texas. Sharon was a key note speaker, delivering two presentations entitled 'RSVP ASSURED How to Kick Start marketing your events company in 2006' to over 330 exhibitors and more than 6,000 event professionals.
Jan 06
Taurus was commissioned by Satori to conduct a strategic Messaging and Positioning session
Satori Group is an organisation offering a unique suite of strategic management solutions to corporates including Strategy Execution, Change Management, Budgeting and Forecasting and Risk Management.
Jan 06
Taurus has been signed up to design the Surfers Network Website
A unique concept, dedicated to serving the needs of the Surfing Community, Surfers Network offers special banking and insurance rates, business health checks and mentoring services.
Jan 06
Relish Software selects Taurus for a Website that's big on impact
Relish Software, the Australian company whose innovative expense automation technology helps businesses reduce the cost of spending, has commissioned Taurus to develop a new website that is big on impact. Relish has a proven track record among Australia's Banking, Funds Management, Insurance, Wholesale and Distribution industries.
Jan 06
The Taurus tips for 06 featured in The Daily Telegraph